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What does gaining industry traction or adoption mean too you?
What does gaining industry traction or adoption mean too you?
Is it based on popularity or how often something that is talked about, blogged, tweeted, commented, video or similar?
What are the indicators that something is gaining traction?
Perhaps it is tied to the number of press releases, product or staffing announcements including who has joined the organization along with added coverage of it?
Maybe its based on how many articles, videos or some other content and coverage that helps to show traction and momentum?
On the other hand is it tied to how many prospects are actually trying a product or service as part of a demo or proof of concept?
Then again, maybe it is associated with how many real paying or revenue installed footprints and customers or what is also known as industry deployment (customer adoption).
Of those customers actually buying and deploying, how many have continued using the technology even after industry adoption subsides or does the solution become shelf ware?
Does the customer deployment actually continue to rise quietly while industry adoption or conversations drop off (past the cycle of hype)?
Gaining context with industry traction
Gaining traction can mean different things to people, however there is also a difference between industry adoption (what’s being talked about among the industry) and industry deployment (what customers are actually buying, installing and continue to use).
Often the two can go hand in hand, usually one before the other, however they can also be separate. For example it is possible that something new will have broad industry adoption (being talked about) yet have low customer deployment (even over time). This occurs when something is new and interesting that might be fun to talk about or the vendor, solution provider is cool and fun to hang out and be with, or simply has cool giveaways.
On the other hand there can be customer deployment and adoption with little to no fan fare (industry adoption) for different reasons.
Here’s my point
Not long ago if you asked or listened to some, you would think that once high-flying cloud storage vendor Nirvanix was gaining traction based on their marketing along with other activities, yet they recently closed their doors. Then there was Kim Dotcoms hyped Megacloud launch earlier this year that also has now gone dark or shutting down. This is not unique to cloud service providers or solutions as the same can, has and will happen again to traditional hardware, software and services providers (startups and established).
How about former high-flying FusionIO, or the new startup by former FusionIO founder and CEO David Flynn called Primary Data. One of the two is struggling to gain or keep up revenue traction while having declined in industry popularity traction. The other is gaining in industry popularity traction with their recently secured $50 Million in funding yet are still in stealth mode so rather difficult to gain customer adoption or deployment traction (thus for now its industry adoption focus for them ;).
If you are a customer or somebody actually deploying and using technology, tools, techniques and services for real world activity vs. simply trying new things out, your focus on what is gaining traction will probably be different than others. Granted it is important to keep an eye on what is coming or on futures, however there is also the concern of how it will really work and keep working over time.
For example while Hard Disk Drives (HDD) continue to support industry deployment traction (customer adoption and usage) traction. However they are not new and when new models apear (such as Seagate Ethernet based Kinetic) they may not get the same industry adoption traction as a newer technology might. Case in point Solid State Devices (SSD) continue to gain in customer deployment adoption with some environments doing more than others, yet have very high industry adoption traction status.
Relative SSD customer adoption and deployment along with future opportunities
On the other hand if your focus is on what’s new and emerging which is usually more industry centered, then it should be no surprise what traction means and where it is focused. For example the following figure shoes where different audiences have various timelines on adoption (read more here).
Current and emerging memory, flash and other SSD technologies for different audiences
Wrap up
When you hear that something is gaining traction, ask yourself (or others) what that means along with the applicable context.
Does that mean something is popular and trending to discuss (based on GQ or looks), or that it is actually gaining real customer adoption based on G2 (insight – they are actually buying vs. simply trying our a free version).
Does it mean one form of traction along with industry adoption (what’s being talked about) vs. industry deployment (real customer adoption) is better than the other?
No, it simply means putting things into the applicable context.
Ok, nuff said (for now).
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Fall 2013 StorageIO Update Newsletter
Fall 2013 StorageIO Update Newsletter
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Ok, nuff said (for now)
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Is more of something always better? Depends on what you are doing
Is more always better? Depends on what you are doing
As with many things it depends, however how about some of these?
Is more better for example (among others):
- Facebook likes
- Twitter followers or tweets (I’m @storageio btw)
- Google+ likes, follows and hangouts
- More smart phone apps
- LinkedIn connections
- People in your circle or community
- Photos or images per post or article
- People working with or for you
- Partners vs. doing more with those you have
- People you are working for or with
- Posts or longer posts with more in them
- IOPs or SSD and storage performance
- Domains under management and supported
- GB/TB/PB/EB supported or under management
- Mart-time jobs or a better full-time opportunity
- Metrics vs. those that matter with context
- Programmers to get job done (aka mythical man month)
- Lines of code per cost vs. more reliable and tested code per cost
- For free items and time spent managing them vs. more productivity for a nominal fee
- Meetings for planning on what to do vs. streamline and being more productive
- More sponsors or advertisers or underwriters vs. fewer yet more effective ones
- Space in your booth or stand at a trade show or conference vs. using what you have more effectively
- Copies of the same data vs. fewer yet more unique (not full though) copies of information
- Patents in your portfolio vs. more technology and solutions being delivered
- Processors, sockets, cores, threads vs. using them more effectively
- Ports and protocols vs. using them more effectively
Thus does more resources matter, or making more effective use of them?
For example more ports, protocols, processors, cores, sockets, threads, memory, cache, drives, bandwidth, people among other things is not always better, particular if those resources are not being used effectively.
Likewise don’t confuse effective with efficient often assumed to mean used.
For example a cache or memory may be 100% used (what some call efficient) yet only providing a 35% effective benefit (cache hit or miss) vs. cache turn (misses etc).
Throwing more processing power in terms of clock speed, or cores is one thing, kind of like throwing more server blades at a software problem vs. using those cores and sockets not to mention threads more effectively.
Good software will run better on fast hardware while enabling more to be done with the same or less.
Thus with better software or tools, more work can be done in an effective way leveraging those resources vs. simply throwing or applying more at the situation.
Hopefully you get the point, so no need to do more with this post (for now), if not, stay tuned and pay more attention around you.
Ok, nuff said, I need to go get more work done now.
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Fall 2013 Dutch cloud, virtual and storage I/O seminars
Fall 2013 Dutch cloud, virtual and storage I/O seminars
It is that time of the year again when StorageIO will be presenting a series of seminar workshops in the Netherlands on cloud, virtual and data storage networking technologies, trends along with best practice techniques.
StorageIO partners with the independent firm Brouwer Storage Consultancy of Holland who organizes these sessions. These sessions will also mark Brouwer Storage Consultancy celebrating ten years in business along with a long partnership with StorageIO.
Server Storage I/O Backup and Data Protection Cloud and Virtual
The fall 2013 Dutch seminars include coverage of storage I/O networking data protection and related trends topics for cloud and virtual environments. Click on the following links or images to view an abstract of the three sessions including what you will learn, who they are for, buzzwords, themes, topics and technologies that will covered.
Modernizing Data Protection | Storage Industry Trends | Storage Decision Making |
September 30 & October 1 | October 2 2013 | October 3 and 4 2013 |
All seminar workshop seminars are presented in a vendor technology neutral including (e.g. these are not vendor marketing sales presentations) providing independent perspectives on industry trends, who is doing what, benefits, caveats of various approaches to addressing data infrastructure and storage challenges. View posts about earlier events here and here.
As part of theme of being vendor and technology neutral, the workshop seminars are held off-site at hotel venues in Nijkerk Netherlands so no need to worry about the sales teams coming in to sell you something during the breaks or lunch which are provided. There are also opportunities throughout the workshops for engagement, discussion and interaction with other attendees that includes your peers from various commercial, government and service providers among others.
Learn more and register for these events by visiting the Brouwer Storage Consultancy website page (here) and calling them at +31-33-246-6825 or via email info@brouwerconsultancy.com.
View other upcoming and recent StorageIO activities including live in-person, online web and recorded activities on our events page here, as well as check out our commentary and industry trends perspectives in the news here.
Ok, nuff said, I’m already hungry for bitter ballen (see above)!
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
VMworld 2013 Vmware, server, storage I/O and networking update (Day 1)
Congratulations to VMware on 10 years of VMworld!
With the largest installment yet of a VMworld in terms of attendance, there were also many announcements today (e.g. Monday) and many more slated for out the week. Here are a synopsis of some of those announcements.
Software Defined Data Center (SDDC) and Software Defined Networks (SDN)
VMware made a series of announcements today that set the stage for many others. Not surprisingly, these involved SDDC, SDN, SDS, vSphere 5.5 and other management tool enhancements, or the other SDM (Software Defined Management).
Here is a synopsis of what was announced by VMware.
VMware NSX (SDN) combines Nicira NVPTM along with vCloud Network and Security
VMware Virtual SAN (VSAN) not to be confused with virtual storage appliances (VSAs)
VMware vCloud Suite 5.5
VMware vSphere 5.5 (includes support for new Intel Xeon and Atom processors)
VMware vSphere App HA
VMware vSphere Flash Read Cache software
VMware vSphere Big Data Extensions
VMware vCloud Automation Center
VMware vCloud
Note that while these were announced today, some will be in public beta soon and general availability over the next few months or quarters (learn more here including pricing and availability). More on these and other enhancements in future posts. However for now check out what Duncan Epping (@DuncanYB) of VMware has to say over at his Yellowbook site here, here and here.
Buzzword Bingo
Additional VMworld Software Defined Announcements
Dell did some announcements as well for cloud and virtual environments in support of VMware from networking to servers, hardware and software. With all the recent acquisitions by Dell including Quest where they picked up Foglight management tools, along with vRanger, Bakbone and others, Dell has amassed an interesting portfolio. On the hardware front, check out the VRTX shared server infrastructure, I want one for my VMware environment, now I just need to justify one (to myself). Speaking of Dell, if you are at VMworld on Tuesday August 27 around 1:30PM stop by the Dell booth where I will be presenting including announcing some new things (stay tuned for more on that soon).
HP had some announcements today. HP jumped into the SDDC and SDN with some Software Defined Marketing (SDM) and Software Defined Announcements (SDA) in addition to using the Unified Data Center theme. Today’s announcements by HP were focused more around SDN and VMware NSX along with the HP Virtual Application Networks SDN Controller and VMware networking.
NetApp (Both #1417) announced more integration between their Data ONTAP based solutions and VMware vSphere, Horizon Suite, vCenter, vCloud Automation Center and vCenter Log Insight under the them theme of SDDC and SDS. As part of the enhancement, NetApp announced Virtual Storage Console (VSC 5.0) for end-to-end storage management and software in VMware environments. In addition, integration with VMware vCenter Server 5.5. Not to be left out of the SSD flash dash NetApp also released a new V1.2 of their FlashAccel software for vSphere 5.0 and 5.1.
Cloud, Virtualization and DCIM
Here is one that you probably have not seen or heard much about elsewhere, which is Nlyte announcement of their V1.5 Virtualization Connector for Data Center Infrastructure Management (DCIM). Keep in mind that DCIM is more than facilities, power, and cooling related themes, particular in virtual data centers. Thus, some of the DCIM vendors, as well as others are moving into the converged DCIM space that spans server, storage, networking, hardware, software and facilities topics.
Interested in or want to know more about DCIM, and then check out these items:
Data Center Infrastructure Management (DCIM) and Infrastructure Resource Management (IRM)
Data Center Tools Can Streamline Computing Resources
Considerations for Asset Tracking and DCIM
Data Protection including Backup/Restore, BC, DR and Archiving
Quantum announced that Commvault has added support to use the Lattus object storage based solution as an archive target platform. You can learn more about object storage (access and architectures) here at www.objectstoragecenter.com .
PHD Virtual did a couple of data protection (backup/restore , BC, DR ) related announcements (here and here ). Speaking of backup/restore and data protection, if you are at VMworld on Tuesday August 27th around 1:30PM, stop by the Dell booth where I will be presenting, and stay tuned for more info on some things we are going to announce at that time.
In case you missed it, Imation who bought Nexsan earlier this year last week announced their new unified NST6000 series of storage systems. The NST6000 storage solutions support Fibre Channel (FC) and iSCSI for block along with NFS, CIFS/SMB and FTP for file access from virtual and physical servers.
Emulex announced some new 16Gb Fibre Channel (e.g. 16GFC) aka what Brocade wants you to refer to as Gen 5 converged and multi-port adapters. I wonder how many still remember or would rather forget how many ASIC and adapter gens from various vendors occurred just at 1Gb Fibre Channel?
Caching and flash SSD
Proximal announced V2.0 of AutoCache 2.0 with role based administration, multi-hypervisor support (a growing trend beyond just a VMware focus) and more vCenter/vSphere integration. This is on the heels of last week’s FusionIO powered IBM Flash Cache Storage Accelerator (FCSA ) announcement, along with others such as EMC , Infinio, Intel, NetApp, Pernix, SanDisk (Flashsoft) to name a few.
Mellanox (VMworld booth #2005), you know, the Infinaband folks who also have some Ethernet (which also includes Fibre Channel over Ethernet) technology did a series of announcements today with various PCIe nand flash SSD card vendors. The common theme with the various vendors including Micron (Booth #1635) and LSI is in support of VMware virtual servers using iSER or iSCSI over RDMA (Remote Direct Memory Access). RDMA or server to server direct memory access (what some of you might know as remote memory mapped IO or channel to channel C2C) enables very fast low server to server data movement such as in a VMware cluster. Check out Mellanox and their 40Gb Ethernet along with Infinaband among other solutions if you are into server, storage i/o and general networking, along with their partners. Need or want to learn more about networking with your servers and storage check out Cloud and Virtual Data Storage Networking and Resilient Storage Networking .
Rest assured there are many more announcements and updates to come this week, and in the weeks to follow…
Ok, nuff said (for now).
Cheers gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Non Disruptive Updates, Needs vs. Wants
Do you want non disruptive updates or do you need non disruptive upgrades?
First there is a bit of play on words going on here with needs vs. wants, as well as what is meant by non disruptive.
Regarding needs vs. wants, they are often used interchangeably particular in IT when discussing requirements or what the customer would like to have. The key differentiator is that a need is something that is required and somehow cost justified, or hopefully easier than a want item. A want or like to have item is simply that, its not a need however it could add value being a benefit although may be seen as discretionary.
There is also a bit of play on words with non disruptive updates or upgrades that can take on different meanings or assumptions. For example my Windows 7 laptop has automatic Microsoft updates enabled some of which can be applied while I work. On the other hand, some of those updates may be applied while I work however they may not take effect until I reboot or exit and restart an application.
This is not unique to Windows as my Ubuntu and Centos Linux systems can also apply updates, and in some cases a reboot might be required, same with my VMware environment. Lets not forget about applying new firmware to a server, or workstation, laptop or other device, along with networking routers, switches and related devices. Storage is also not immune as new software or firmware can be applied to a HDD or SSD (traditional or NVMe), either by your workstation, laptop, server or storage system. Speaking of storage systems, they too have new software or firmware that gets updated.
The common theme here though is if the code (e.g. software, firmware, microcode, flash update, etc) can be applied non disruptive something known as non disruptive code load, followed by activation. With activation, the code may have been applied while the device or software was in use, however may need a reboot or restart. With non disruptive code activation, there should not be a disruption to what is being done when the new software takes effect.
This means that if a device supports non disruptive code load (NDCL) updates along with non disruptive code activation (NDCA), the upgrade can occur without disruption or having to wait for a reboot.
Which is better?
That depends, I want NDCA, however for many things I only need NDCL.
On the other hand, depending on what you need, perhaps it is both NDCL and NDCA, however also keep in mind needs vs. wants.
Ok, nuff said (for now).
Cheers gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
June 2013 Server and StorageIO Update Newsletter
Welcome to the June 2013 edition of the StorageIO Update. In this edition coverage includes data center infrastructure management (DCIM), metrics that matter, industry trends, IBM buying Softlayer for Cloud, IaaS and managed services. Other items include backup and data protection topics for SMBs, as well as big data storage topics. Also the EPA has announced a review session for Energy Star for Data Center storage that you can give your comments. Enjoy this edition of the StorageIO Update newsletter. Click on the following links to view the June 2013 edition as (HTML sent via Email) version, or PDF versions. Visit the news letter page to view previous editions of the StorageIO Update. |
You can subscribe to the news letter by clicking here.
Enjoy this edition of the StorageIO Update news letter, let me know your comments and feedback.
Ok Nuff said, for now
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
IBM buys Softlayer, for software defined infrastructures and clouds?
IBM today announced that they are acquiring privately held Dallas Texas-based Softlayer and Infrastructure as a Service (IaaS) provider.
IBM is referring to this as Cloud without Compromise (read more about clouds, conversations and confidence here).
It’s about the management, flexibly, scale up, out and down, agility and valueware.
Is this IBM’s new software defined data center (SDDC) or software defined infrastructure (SDI) or software defined management (SDM), software defined cloud (SDC) or software defined storage (SDS) play?
This is more than a software defined marketing or software defined buzzword announcement.
If your view of software define ties into the theme of leveraging, unleashing resources, enablement, flexibility, agility of hardware, software or services, then you may see Softlayer as part of a software defined infrastructure.
On the other hand, if your views or opinions of what is or is not software defined align with a specific vendor, product, protocol, model or punditry then you may not agree, particular if it is in opposition to anything IBM.
During today’s announcement briefing call with analysts there was a noticeable absence of software defined buzz talk which given its hype and usage lately, was a refreshing welcome relief. So with that, lets set the software defined conversation aside (for now).
Who is Softlayer, why is IBM interested in them?
Softlayer provide software and services to support both SMB, SME and other environments with bare metal (think traditional hosted servers), along with multi-tenant (shared) cloud virtual public and private cloud service offerings.
Softlayer supports various applications, environments from little data processing to big data analytics to little data processing, from social to mobile to legacy. This includes those app’s or environments that were born in the cloud, or legacy environments looking to leverage cloud in a complimentary way.
Some more information about Softlayer includes:
- Privately held IaaS firm founded in 2005
- Estimated revenue run rate of around $400 million with 21,000 customers
- Mix of SMB, SME and Web-based or born in the cloud customers
- Over 100,000 devices under management
- Provides a common modularized management framework set of tools
- Mix of customers from Web startups to global enterprise
- Presence in 13 data centers across the US, Asia and Europe
- Automation, interoperability, large number of API access and supported
- Flexibility, control and agility for physical (bare metal) and cloud or virtual
- Public, private and data center to data center
- Designed for scale, durability and resiliency without complexity
- Part of OpenStack ecosystem both leveraging and supporting it
- Ability for customers to use OpenStack, Cloudstack, Citrix, VMware, Microsoft and others
- Can be white or private labeled for use as a service by VARs
What IBM is planning for Softlayer
Softlayer will report into IBM Global Technology Services (GTS) complimenting existing capabilities which includes ten cloud computing centers on five continents. IBM has created a new Cloud Services Division and expects cloud revenues could be $7 billion annually by the end of 2015. Amazon Web Services (AWS) is estimated to hit about $3.8 Billion by end of 2013. Note that in 2012 AWS target available market was estimated to be about $11 Billion which should become larger moving forward. Rackspace by comparison had recent earning announcements on May 8 2013 of $362 Million with most that being hosting vs. cloud services. That works out to an annualized estimated run rate of $1.448 Billion (or better depending on growth).
I mention AWS and Rackspace to illustrate the growth potential for IBM and Softlayer to discuss the needs of both cloud services customers such as those who use AWS (among other providers), as well as bare metal or hosting or dedicated servers such as with Rackspace among others.
What is not clear at this time is if IBM is combing traditional hosting, managed services, new offerings, products and services in that $7 billion number. In other words if the $7 billion represents what the revenues of the new Cloud Services Division independent of other GTS or legacy offerings as well as excluding hardware, software products from STG (Systems Technology Group) among others, that would be impressive and a challenge to the likes of AWS.
IBM has indicated that it will leverage its existing Systems Technology Group (STG) portfolio of servers and storage extending the capabilities of Softlayer. While currently x86 based, one could expect IBM to leverage and add support for their Power systems line of processors and servers, Puresystems, as well as storage such as XIV or V7000 among others for tier 1 needs.
Some more notes:
- Ties into IBM Smart Cloud initiatives, model and paradigm
- This deal is expected to close 3Q 2013, terms or price were not disclosed.
- Will enable Softlayer to be leveraged on a larger, broader basis by IBM
- Gives IBM increased access to SMB, SME and web customers than in the past
- Software and development to stay part of Softlayer
- Provides IBM an extra jumpstart play for supporting and leveraging OpenStack
- Compatible and supports Cloustack and Citrix who are also IBM partners
- Also compatible and supports VMware who is also an IBM partner
Some other thoughts and perspectives
This is a good and big move for IBM to add value and leverage their current portfolios of both services, as well as products and technologies. However it is more than just adding value or finding new routes to markets for those goods and services, it’s also about enablement IBM has long been in the services including managed services, out or in sourcing and hosting business. This can be seen as another incremental evolution of those offerings to both existing IBM enterprise customers, as well to reach new, emerging along with SMB or SME’s that tend to grow up and become larger consumers of information and data infrastructure services.
Further this helps to add some product and meaning around the IBM Smart Cloud initiatives and programs (not that there was not before) giving customers, partners and resellers something tangible to see, feel, look at, touch and gain experience not to mention confidence with clouds.
On the other hand, is IBM signaling that they want more of the growing business that AWS has been realizing, not to mention Microsoft Azure, Rackspace, Centurylink/Savvis, Verizon/Terremark, CSC, HP Cloud, Cloudsigma, Bluehost among many others (if I missed you or your favorite provider, feel free to add it to the comments section). This also gets IBM added Devops exposure something that Softlayer practices, as well as a Openstack play, not to mention cloud, software defined, virtual, big data, little data, analytics and many other buzzword bingo terms.
Congratulations to both IBM and the Softlayer folks, now lets see some execution to watch how this unfolds.
Ok, nuff said.
Cheers gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Web chat Thur May 30th: Hot Storage Trends for 2013 (and beyond)
Join me on Thursday May 30, 2013 at Noon ET (9AM PT) for a live web chat at the 21st Century IT (21cit) site (click here to register, sign-up, or view earlier posts). This will be an online web chat format interactive conversation so if you are not able to attend, you can visit at your convenience to view and give your questions along with comments. I have done several of these web chats with 21cit as well as other venues that are a lot of fun and engaging (time flies by fast).
For those not familiar, 21cIT is part of the Desum/UBM family of sites including Internet Evolution, SMB Authority, and Enterprise Efficiency among others that I do article posts, videos and live chats for.
I like these types of sites in that while they have a sponsor, the content is generally kept separate between those of editors and contributors like myself and the vendor supplied material. In other words I coordinate with the site editors on what topics I feel like writing (or doing videos) about that align with the given sites focus and themes as opposed to following and advertorial calendar script.
During this industry trends perspective web chat, one of the topics and themes planned for discussion include software defined storage (SDS). View a recent video blog post I did here about SDS. In addition to SDS, Solid State Devices (SSD) including nand flash, cloud, virtualization, object, backup and data protection, performance, management tools among others are topics that will be put out on the virtual discussion table.
Following are some examples of recent and earlier industry trends perspectives posts that I have done over at 21cit:
Video: And Now, Software-Defined Storage!
There are many different views on what is or is not “software-defined” with products, protocols, preferences and even press releases. Check out the video and comments here.
Big Data and the Boston Marathon Investigation
How the human face of big-data will help investigators piece together all the evidence in the Boston bombing tragedy and bring those responsible to justice. Check out the post and comments here.
Don’t Use New Technologies in Old Ways
You can add new technologies to your data center infrastructure, but you won’t get the full benefit unless you update your approach with people, processes, and policies. Check out the post and comments here.
Don’t Let Clouds Scare You, Be Prepared
The idea of moving to cloud computing and cloud services can be scary, but it doesn’t have to be so if you prepare as you would for implementing any other IT tool. Check out the post and comments here.
Storage and IO trends for 2013 (& Beyond)
Efficiency, new media, data protection, and management are some of the keywords for the storage sector in 2013. Check out these and other trends, predictions along with comments here.
SSD and Real Estate: Location, Location, Location
You might be surprised how many similarities between buying real estate and buying SSDs.
Location matters and it’s not if, rather when, where, why and how you will be using SSD including nand flash in the future, read more and view comments here.
Everything Is Not Equal in the Data center, Part 3
Here are steps you can take to give the right type of backup and protection to data and solutions, depending on the risks and scenarios they face. The result? Savings and efficiencies. Read more and view comments here.
Everything Is Not Equal in the Data center, Part 2
Your data center’s operations can be affected at various levels, by multiple factors, in a number of degrees. And, therefore, each scenario requires different responses. Read more and view comments here.
Everything Is Not Equal in the Data center, Part 1
It pays to check your data center Different components need different levels of security, storage, and availability. Read more and view comments here.
Data Protection Modernizing: More Than Buzzword Bingo
IT professionals and solution providers should put technologies such as disk based backup, dedupe, cloud, and data protection management tools as assets and resources to make sure they receive necessary funding and buy in. Read more and view comments here.
Don’t Take Your Server & Storage IO Pathing Software for Granted
Path managers are valuable resources. They will become even more useful as companies continue to carry out cloud and virtualization solutions. Read more and view comments here.
SSD Is in Your Future: Where, When & With What Are the Questions
During EMC World 2012, EMC (as have other vendors) made many announcements around flash solid-state devices (SSDs), underscoring the importance of SSDs to organizations future storage needs. Read more here about why SSD is in your future along with view comments.
Changing Life cycles and Data Footprint Reduction (DFR), Part 2
In the second part of this series, the ABCDs (Archive, Backup modernize, Compression, Dedupe and data management, storage tiering) of data footprint reduction, as well as SLOs, RTOs, and RPOs are discussed. Read more and view comments here.
Changing Life cycles and Data Footprint Reduction (DFR), Part 1
Web 2.0 and related data needs to stay online and readily accessible, creating storage challenges for many organizations that want to cut their data footprint. Read more and view comments here.
No Such Thing as an Information Recession
Data, even older information, must be protected and made accessible cost-effectively. Not to mention that people and data are living longer as well as getting larger. Read more and view comments here.
These real-time, industry trends perspective interactive chats at 21cit are open forum format (however be polite and civil) as well as non vendor sales or marketing pitches. If you have specific questions you ‘d like to ask or points of view to express, click here and post them in the chat room at any time (before, during or after).
Mark your calendar for this event live Thursday, May 30, at noon ET or visit after the fact.
Ok, nuff said (for now)
Cheers gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
April 2013 Server and StorageIO Update Newsletter
Welcome to the April 2013 edition of the StorageIO Update. This edition includes more on nand flash SSD, after all its not if, rather when, where, why, with what along with how much SSD is in your future. Also more on object storage, clouds, big data and little data, HDDs, SNW, backup/restore, HA, BC, DR and data protection along with data center topics and trends. You can get access to this news letter via various social media venues (some are shown below) in addition to StorageIO web sites and subscriptions. Click on the following links to view the April 2013 edition as (HTML sent via Email) version, or PDF versions. Visit the news letter page to view previous editions of the StorageIO Update. |
You can subscribe to the news letter by clicking here.
Enjoy this edition of the StorageIO Update news letter, let me know your comments and feedback.
Ok Nuff said, for now
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
March 2013 Server and StorageIO Update Newsletter
Welcome to the March 2013 edition of the StorageIO Update news letter including a new format and added content. You can get access to this news letter via various social media venues (some are shown below) in addition to StorageIO web sites and subscriptions. Click on the following links to view the March 2013 edition as (HTML sent via Email) version, or PDF versions. Visit the news letter page to view previous editions of the StorageIO Update. |
You can subscribe to the news letter by clicking here.
Enjoy this edition of the StorageIO Update news letter, let me know your comments and feedback.
Nuff said for now
Cheers
Gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Open Data Center Alliance (ODCA) BMW Private Cloud Strategy
If your organization like StorageIO is a member of the Open Data Center Alliance (ODCA) you may be aware of the resources they make available about cloud, virtualization, security and more. Unlike so many other industry associates or trade groups dominated by vendors, the ODCA has an IT or customer focus including member developed best practices, strategies and templates.
A good example is the recently released ODCA member BMW group private cloud strategy document.
This 24 page document covers BMW groups private cloud strategy that sets stage for phased future hybrid. By being a phased approach, it seems that BMW is leveraging and transitioning for the future while maintaining support for their current environment (including Windows-based) as part of a paradigm shift. This is refreshing and good to see how organizations are looking to use cloud as part of a paradigm or IT service deliver model and not just as a new technology or platform focus.
Topics covered include IaaS along with PaaS for DB, Web, SAP and CSaaS or Corporate Software as a Service based on the NIST cloud model. Also included are roles and integration of CMDB, ITSM, ITIL, orchestration in a business vs. technology driven model. Being business driven, that means there is a mission statement for the BMW cloud strategy, with objectives aligned to support organization enablement vs. using different tools, technologies or trends along with design criteria.
What I like about the BMW strategy is that it is aligned to support the business as opposed to finding ways to use technology to support the business, or justify why a cloud is needed. In other words, something different from those needing for a technology, tool, product, standard or service to be adopted.
Thus while having been a vendor, the ODCA customer focused angle appeals to me from when I was on that side of the table working in IT organizations. Otoh, for some of you reading through the BMW document might result in DejaVu from experiences of web-based, client-server, information utilities and other IT service delivery models or paradigms.
Learn more at the ODCA newsroom
If you have not done, check out and join the ODCA.
Ok nuff said
Cheers gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
VCE revisited, now & zen
Yesterday VCE and their proud parents announced revenues had reached an annual run rate of a billion dollars. Today VCE announced some new products along with enhancements to others.
Before going forward though, lets take go back for a moment to help set the stage to see where things might be going in the future. A little over a three years ago, back in November 2009 VCE was born and initially named ACADIA by its proud parents (Cisco, EMC, Intel and VMware). Here is a post that I did back then.
Btw the reference to Zen might cause some to think that I don’t how to properly refer to the Xen hypervisor. It is really a play from Robert Plants album Now & Zen and its song Tall Cool One. For those not familiar, click on the link and listen (some will have DejaVu, others might think its new and cool) as it takes a look back as well as present, similar to VCE.
On the other hand, this might prompt the question of when will Xen be available on a Vblock? For that I defer you to VCE CTO Trey Layton (@treylayton).
VCE stands for Virtual Computing Environment and was launched as a joint initiative including products and a company (since renamed from Acadia to VCE) to bring all the pieces together. As a company, VCE is based in Plano (Richardson) Texas just north of downtown Dallas and down the road from EDS or what is now left of it after the HP acquisition The primary product of VCE has been the Vblock. The Vblock is a converged solution comprising components from their parents such as VMware virtualization and management software tools, Cisco servers, EMC storage and software tools and Intel processors.
Not surprisingly there are many ex-EDS personal at VCE along with some Cisco, EMC, VMware and many other people from other organizations in Plano as well as other cites. Also interesting to note that unlike other youngsters that grow up and stay in touch with their parents via technology or social media tools, VCE is also more than a few miles (try hundreds to thousands) from the proud parent headquarters on the San Jose California and Boston areas.
As part of a momentum update, VCE and their parents (Cisco, EMC, VMware and Intel) announced annual revenue run rate of a billion dollars in just three years. In addition the proud parents and VCE announced that they have over 1,000 revenue shipped and installed Vblock systems (also here) based on Cisco compute servers, and EMC storage solutions.
The VCE announcement consists of:
- SAP HANA database application optimized Vblocks (two modes, 4 node and 8 node)
- VCE Vision management tools and middleware or what I have refered to as Valueware
- Entry level Vblock (100 and 200) with Cisco C servers and EMC (VNXe and VNX) storage
- Performance and functionality enhancements to existing Vblock models 300 and 700
- Statement of direction for more specialized Vblocks besides SAP HANA
Images courtesy with permission of VCE.com
While VCE is known for their Vblock converged, stack, integrated, data center in a box, private cloud or among other descriptors, there is more to the story. VCE is addressing convergence of common IT building blocks for cloud, virtual, and traditional physical environments. Common core building blocks include servers (compute or processors), networking (IO and connectivity), storage, hardware, software, management tools along with people, processes, metrics, policies and protocols.
I like the visual image that VCE is using (see below) as it aligns with and has themes common to what I have discussing in the past.
Images courtesy with permission of VCE.com
VCE Vision is software with APIs that collects information about Vblock hardware and software components to give insight to other tools and management frameworks. For example VMware vCenter plug-in and vCenter Operations Manager Adapter which should not be a surprise. Customers will also be able to write to the Vision API to meet their custom needs. Let us watch and see what VCE does to add support for other software and management tools, along with gain support from others.
Images courtesy with permission of VCE.com
Vision is more than just an information source feed for VMware vCenter or VASA or tools and frameworks from others. Vision is software developed by VCE that will enable insight and awareness into the Vblock and applications, however also confirm and give status of physical and logical component configuration. This means the basis for setting up automated or programmatic remediation such as determining what software or firmware to update based on different guidelines.
Images courtesy with permission of VCE.com
Initially VCE Vision provides (information) inventory and perspective of how those components are in compliance with firmware or software releases, so stay tuned. VCE is indicating that Vision will continue to evolve after all this is the V1.0 release with future enhancements targeted towards taking action, controlling or active management.
Some trends, thoughts and perspectives
The industry adoption buzz is around software defined X where X can be data center (SDDC), or storage (SDS) or networking (SDN), or marketing (SDM) or other things. The hype and noise around software defined which in the case of some technologies is good. On the marketing hype side, this has led to some Software Defined BS (SDBS).
Thus, it was refreshing at least in the briefing session I was involved in to hear a minimum focus around software defined and more around customer and IT business enablement with technology that is shipping today.
VCE Vision is a good example of adding value hence what I refer to as Valueware around converged components. For those vendors who have similar solutions, I urge them to streamline, simplify and more clearly articulate their value proposition if they have valueware.
Vendors including VCE continue to evolve their platform based converged solutions by adding more valueware, management tools, interfaces, APIs, interoperability and support for more applications. The support for applications is also moving beyond simple line item ordering or part number skews to ease acquisition and purchasing. Some solutions include VCE Vblock, NetApp FlexPod that also uses Cisco compute servers, IBM PureSystems (PureFlex etc) and Dell vStart among others are extending their support and optimization for various software solutions. These software solutions range from SAP (including HANA), Microsoft (Exchange, SQLserver, Sharepoint), Citrix desktop (VDI), Oracle, OpenStack, Hadoop map reduce along with other little-data, big-data and big-bandwidth applications to name a few.
Additional and related reading:
Acadia VCE: VMware + Cisco + EMC = Virtual Computing Environment
Cloud conversations: Public, Private, Hybrid what about Community Clouds?
Cloud, virtualization, Storage I/O trends for 2013 and beyond
Convergence: People, Processes, Policies and Products
Hard product vs. soft product
Hardware, Software, what about Valueware?
Industry adoption vs. industry deployment, is there a difference?
Many faces of storage hypervisor, virtual storage or storage virtualization
The Human Face of Big Data, a Book Review
Why VASA is important to have in your VMware CASA
Congratulations to VCE, along with their proud parents, family, friends and partners, now how long will it take to reach your next billion dollars in annual run rate revenue. Hopefully it wont be three years until the next VCE revisited now and Zen ;).
Disclosure: EMC and Cisco have been StorageIO clients, I am a VMware vExpert that gets me a free beer after I pay for VMworld and Intel has named two of my books listed on their Recommended Reading List for Developers.
Ok, nuff said, time to head off to vBeers over in Minneapolis.
Cheers gs
Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)
twitter @storageio
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved