HPE Continues Buying Into Server Storage I/O Data Infrastructures

Storage I/O Data Infrastructures trends
Updated 1/16/2018

HPE expanded its Storage I/O Data Infrastructures portfolio buying into server storage I/O data infrastructure technologies announcing an all cash (e.g. no stock) acquisition of Nimble Storage (NMBL). The cash acquisition for a little over $1B USD amounts to $12.50 USD per Nimble share, double what it had traded at. As a refresh, or overview, Nimble is an all flash shared storage system leverage NAND flash solid storage device (SSD) performance. Note that Nimble also partners with Cisco and Lenovo platforms that compete with HPE servers for converged systems.

Earlier this year (keep in mind its only mid-March) HPE also announced acquisition of server storage Hyper-Converged Infrastructure (HCI) vendor Simplivity (about $650M USD cash). In another investment this year HPE joined other investors as part of scale out and software defined storage startups Hedvig latest funding round (more on that later). These acquisitions are in addition to smaller ones such as last years buying of SGI, not to mention various divestitures.

Data Infrastructures

What Are Server Storage I/O Data Infrastructures Resources

Data Infrastructures exists to support business, cloud and information technology (IT) among other applications that transform data into information or services. The fundamental role of data infrastructures is to give a platform environment for applications and data that is resilient, flexible, scalable, agile, efficient as well as cost-effective.

Technologies that make up data infrastructures include hardware, software, cloud or managed services, servers, storage, I/O and networking along with people, processes, policies along with various tools spanning legacy, software-defined virtual, containers and cloud.

HPE and Server Storage Acquisitions

HPE and its predecessor HP (e.g. before the split that resulted in HPE) was familiar with expanding its data infrastructure portfolio spanning servers, storage, I/O networking, hardware, software and services. These range from Compaq who acquired DEC which gave them the StorageWorks brand and product line up (e.g. recall EVA and its predecessors), Lefthand, 3PAR, IBRIX, Polyserve, Autonomy, EDS and others that I’m guessing some at HPE (along with customers and partners) might not want to remember.

In addition to their own in-house including via technology acquisition, HPE also partners for its entry-level and volume low-end MSA (Modular Storage Array) series with DotHill who was acquired by Seagate a year or so ago. In addition to the MSA, other HPE OEMs for storage include Hitachi Ltd. (e.g. parent of Hitachi Data Systems aka HDS) reselling their high-end enterprise class storage system as the XP7, as well as various other partner arrangements.

Keep in mind that HPE has a large server business from low to high-end, spanning towers to dense blades to dual, quad and cluster in box (CiB) configurations with various processor architectures. Some of these servers are used as platforms for not only HPE, also other vendors software defined storage, as well as tin wrapped software solutions, appliances and systems. HPE is also one of a handful of partners working with Microsoft to bring the software defined private (and hybrid) Azure Stack cloud stack as an appliance to market.

HPE acquisitions Dejavu or Something New?

For some people there may be a sense of Dejavu of what HPE and its predecessors have previously acquired, developed, sold and supported into the market over years (and decades in some cases). What will be interesting to see is how the 3PAR (StoreServ) and Lefthand based (StoreVirtual) as well as ConvergedSystem 250-HC product lines are realigned to make way for Nimble and Simplivity.

Likewise what will HPE do with MSA at the low-end, continue to leverage it for low-end and high-volume basic storage similar to Dell with the Netapp/Engenio powered MD series? Or will HPE try to move the Nimble down market and displace the MDS? What about in the mid-market, will Nimble be unleashed to replace StoreVirtual (e.g. Lefthand), or will they fence it in (e.g. being restricted to certain scenarios?
Will the Nimble solution be allowed to move up market into the low-end of where 3PAR has been positioned, perhaps even higher up given its all flash capabilities. Or, will there be a 3PAR everywhere approach?

Then there is Simplivity as the solution is effectively software running on an HPE server (or with other partners Cisco and Lenovo) along with a PCIe offload card (with Simplivity data services acceleration). Note that Simplivity leverages PCIe offload cards for some of their functionality, this too is familiar ground for HPE given its ASIC use by 3PAR.

Simplivity has the potential to disrupt some low to mid-range, perhaps even larger opportunities that are looking to go to a converged infrastructure (CI) or HCI deployment as part of their data infrastructure needs. One can speculate that Simplivity after repackaging will be positioned along current HPE CI and HCI solutions.

This will be interesting to watch to see if the HPE server and storage groups can converge not only from a technology point, also sales, marketing, service, and support perspective. With the Simplivity solution, HPE has an opportunity to move the industry thinking or perception that HCI is only for small environments defined by what some products can do.

What I mean by this is that HPE with its enterprise and SMB along with SME and cloud managed service provider experience as well as servers can bring hyper-scale out (and up) converged to the market. In other words, start addressing the concern I hear from larger organizations that most CI or HCI solutions (or packaging) are just for smaller environments. HPE has the servers, they have the storage from MSAs to other modules and core data infrastructure building blocks along with the robustness of the Simplivity software to enable hyper-scale out CI.

What about bulk, object, scale-out storage

HPE has a robust tape business, yes I know tape is dead, however tell that to the customers who keep buying products providing revenue along with margin to HPE (and others). Likewise HPE has VTLs as well as other solutions for addressing bulk data (e.g. big data, backups, protection copies, archives, high volume, and large quantity, what goes on tape or object). For example HPE has the StoreOnce solution.

However where is the HPE object storage story?

Otoh, does HPE its own object storage software, simply partner with others? HPE can continue to provide servers along with underlying storage for other vendors bulk, cloud and object storage systems, and where needed, meet in the channel among other arrangements.

On the other hand, this is where similar to Polyserve and Ibrix among others in the past have come into play, with HPE via its pathfinder (investment group) joining others in putting some money into Hedvig. HPE gets access to Hedvig for their scale out storage that can be used for bulk as well as other deployments including CI, HCI and CIB (e.g. something to sell HPE servers and storage with).

HPE can continue to partner with other software providers and software-defined storage stacks. Keep in mind that Milan Shetti (CTO, Data Center Infrastructure Group HPE) is no stranger to these waters given his past at Ibrix among others.

What About Hedvig

Time to get back to Hedvig which is a storage startup whose software can run on various server storage platforms, as well as in different topologies. Different topologies include in a CI or HCI, Cloud, as well as scale out with various access including block, file and object. In addition to block, file and object access, Hedvig has interesting management tools, data services, along with support for VMware, Docker, and OpenStack among others.

Recently Hedvig landed another $21.5M USD in funding bringing their total to about $52M USD. HPE via its investment arm, joins other investors (note HPE was part of the $21.5M, that was not the amount they invested) including Vertex, Atlantic Bridge, Redpoint, edbi and true ventures.

What does this mean for HPE and Hedvig among others? Tough to say however easy to imagine how Hedvig could be leveraged as a partner using HPE servers, as well as for HPE to have an addition to their bulk, scale-out, cloud and object storage portfolio.

Where to Learn More

View more material on HPE, data infrastructure and related topics with the following links.

  • Cloud and Object storage are in your future, what are some questions?
  • PCIe Server Storage I/O Network Fundamentals
  • If NVMe is the answer, what are the questions?
  • Fixing the Microsoft Windows 10 1709 post upgrade restart loop
  • Data Infrastructure server storage I/O network Recommended Reading
  • Introducing Windows Subsystem for Linux WSL Overview
  • IT transformation Serverless Life Beyond DevOps with New York Times CTO Nick Rockwell Podcast
  • HPE Announces AMD Powered Gen 10 ProLiant DL385 For Software Defined Workloads
  • AWS Announces New S3 Cloud Storage Security Encryption Features
  • NVM Non Volatile Memory Express NVMe Place
  • Data Infrastructure Primer and Overview (Its Whats Inside The Data Center)
  • January 2017 Server StorageIO Update Newsletter
  • September and October 2016 Server StorageIO Update Newsletter
  • HP Buys one of the seven networking dwarfs and gets a bargain
  • Did HP respond to EMC and Cisco VCE with Microsoft Hyper-V bundle?
  • Give HP storage some love and short strokin
  • While HP and Dell make counter bids, exclusive interview with 3PAR CEO David Scott
  • Data Protection Fundamental Topics Tools Techniques Technologies Tips
  • Hewlett-Packard beats Dell, pays $2.35 billion for 3PAR
  • HP Moonshot 1500 software defined capable compute servers
  • What Does Converged (CI) and Hyper converged (HCI) Mean to Storage I/O?
  • What’s a data infrastructure?
  • Ensure your data infrastructure remains available and resilient
  • Object Storage Center, The SSD place and The NVMe place
  • Additional learning experiences along with common questions (and answers), as well as tips can be found in Software Defined Data Infrastructure Essentials book.

    Software Defined Data Infrastructure Essentials Book SDDC

    What this all means

    Generally speaking I think this is a good series of moves for HPE (and their customers) as long as they can execute in all dimensions.

    Let’s see how they execute, and by this, I mean more than simply executing or terminating staff from recently acquired or earlier acquisitions. How will HPE craft go to the market message that leverages the portfolio to compete and hold or take share from other vendors, vs. cannibalize across its own lines (e.g. revenue prevention)? With that strategy and message, how will HPE assure existing customers will be taken care, be given a definite upgrade and migration path vs. giving them a reason to go elsewhere.

    Hopefully HPE unleashes the full potential of Simplivity and Nimble along with 3PAR, XP7 where needed, along with MSA at low-end (or as part of volume scale-out with servers for software defined), to mention sever portfolio. For now, this tells me that HPE is still interested in maintaining, expanding their data infrastructure business vs. simply retrenching selling off assets. Thus this looks like HPE is interested in continuing to invest in data infrastructure technologies including buying into server, storage I/O network, hardware, software solutions, while not simply clinging to what they already have, or previously bought.

    Everything is not the same in data centers and across data infrastructure, so why have a one size fits all approach for organization as large, diverse as HPE.

    Congratulations and best wishes to the folks at Hedvig, Nimble, Simplivity.

    Now, lets see how this all plays out.

    Ok, nuff said, for now.

    Gs

    Greg Schulz – Microsoft MVP Cloud and Data Center Management, VMware vExpert 2010-2017 (vSAN and vCloud). Author of Software Defined Data Infrastructure Essentials (CRC Press), as well as Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press), Resilient Storage Networks (Elsevier) and twitter @storageio. Courteous comments are welcome for consideration. First published on https://storageioblog.com any reproduction in whole, in part, with changes to content, without source attribution under title or without permission is forbidden.

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO. All Rights Reserved. StorageIO is a registered Trade Mark (TM) of Server StorageIO.

    Server StorageIO October 2015 Update Newsletter


    Server and StorageIO Update Newsletter

    Volume 15, Issue X – Industry Trends, M&A, PTSA

    Hello and welcome to this October 2015 Server StorageIO update newsletter. Fall has arrived here in the northern hemisphere which means its spring in the southern hemisphere, and getting colder here. While fall means cooler out-door temperature with winter just around the corner, in the IT/ITC industry, particular the data infrastructure sector (server, storage, I/O networking, hardware, software, cloud, physical, software defined virtual) things are very hot. Sure the various industry and vendor focused conferences, road shows and mini-events with associated new product, technology or services announcements (PTSA. There are also the various merger and acquisitions (M&A) that have occurred throughout the year including the recent Dell buying EMC, and Western Digital (WD) buying SANdisk among others.

    This edition of the Server StorageIO update newsletter has a focus on industry trends perspectives including recent M&A and PTSA activity. In addition to industry fall industry M&A and PTSA activity, there also plenty of conference, seminars, workshops, webinars and other events some of which you can see here on the Server StorageIO events page.

    On a slightly different note, for those interested and not aware of the European Union (EU) ruling earlier this month on data privacy (e.g. Safe Harbor), here and here are a couple of links to stories discussing the new ruling changes between the EU and US (among other countries). The EU data privacy rulings involve personal data being moved out of EU countries to US data centers such as cloud and application services firms.

    Enjoy this edition of the Server StorageIO update newsletter and watch for new tips, articles, StorageIO lab report reviews, blog posts, videos and podcast’s along with in the news commentary appearing soon.

    Cheers GS

    In This Issue

  • Feature Topic
  • Industry Trends News
  • Commentary in the news
  • Tips and Articles
  • StorageIOblog posts
  • Videos and Podcasts
  • Events and Webinars
  • Recommended Reading List
  • Industry Activity Trends
  • Server StorageIO Lab reports
  • New and Old Vendor Update
  • Resources and Links
  • Feature Topic – TBD

    This months feature topic theme is industry trends perspectives including M&A activity.

    Some M&A, IPO and divestiture activity includes:

    Continue reading more about NVM, NVMe, NAND flash, SSD Server and storage I/O related topics at www.thessdplace.com as well as about I/O performance, monitoring and benchmarking tools at www.storageperformance.us.

     

    StorageIOblog Posts

    Recent and popular Server StorageIOblog posts include:

    View other recent as well as past blog posts here

    Server Storage I/O Industry Activity Trends (Cloud, Virtual, Physical)

    StorageIO news (image licensed for use from Shutterstock by StorageIO)

    Some new Products Technology Services Announcements (PTSA) include:

    • Amazon Web Service (AWS) Simple Storage Service (S3) Infrequent Access (IA) storage class for inactive data with immediate access vs. Glacier cold or frozen (dormant) data with slow or time delayed access. AWS also announced Snowball bulk data import/export 50TB appliance service in addition to their earlier offered capabilities.
    • EMC Rexray (part of EMCcode) and Mesosphere (for Mesos data center operating system) have joined to enable persistent Docker volumes for Mesos (e.g. data center operating system platform).
    • Microsoft Azure recent enhancements include file access of cloud storage (on-premises and within Azure cloud) leveraging SMB interfaces. Here is a primer on Azure cloud storage service offerings. View other recent Azure Cloud Storage, Compute, Database and Data Analytics service offerings here. In addition to Microsoft Azure cloud offerings or Windows 10 desktop operating system, you can also download WIndows Server 2016 Technical Preview 3 (TP3) and see what’s new here. Some of the features include Storage Spaces Direct (e.g. DAS storage) and replication among other features.

    View other recent news and industry trends here

    StorageIO Commentary in the news

    StorageIO news (image licensed for use from Shutterstock by StorageIO)
    Recent Server StorageIO commentary and industry trends perspectives about news, activities tips, and announcements.

    • NetworkComputing: Dell buying EMC: The Storage Ramifications
    • EnterpriseTech: VMware Targets Synergies in Dell EMC Deal 
    • HPCwire: Dell to Buy EMC for $67B
    • EnterpriseStorageForum: Data Storage: Do We Really Need to Store Everything?
    • EnterpriseStorageForum: Why Hard Drives Are Here to Stay (For Now)
    • EnterpriseStorageForum: Top Ten Ways to Use OpenStack for Storage
    • EnterpriseStorageForum: Are We Heading for Storage Armageddon?

    View more Server, Storage and I/O hardware as well as software trends comments here

    Vendors you may not have heard of

    Various vendors (and service providers) you may not know or heard about recently.

    • Hedvig – Converged server storage software management tools
    • Infinidat – Another Moshe Yanai Storage System Startup
    • Mesosphere – Mesos Data Center Operating System management tools
    • Plexxi – Networking startup with former EMC executive Rich Napolitano as CEO
    • ScaleMP – Scale-out server aggregation management tools

    Check out more vendors you may know, have heard of, or that are perhaps new on the Server StorageIO Industry Links page here (over 1,000 entries and growing).

    StorageIO Tips and Articles

    Recent Server StorageIO articles appearing in different venues include:

    • Virtual Blocks (VMware Blogs):  EVO:RAIL – What Is It And Why Does It Matter?
      This is the first of a multi-part series looking at Converged Infrastructures (CI), Hyper-Converged Infrastructures (HCI), Cluster in Box (CiB) and other unified solution bundles. There is a trend of industry adoption talking about CI, HCI, CiB and other bundled solutions, along with growing IT customer adoption and deployment. Different sized organizations are looking at various types of CI solutions to meet various application and workloads needs. Read more here.
    • WServerNews.com:  Cloud (Microsoft Azure) storage considerations
      Let’s say that you have been tasked with, or decided that it is time to use (or try) public cloud storage such as Microsoft Azure. Ok, now what do you do and what decisions need to be made? Keep in mind that Microsoft Azure like many other popular public clouds provides many difference services available for fee (subscription) along with free trials. These services include applications, compute, networking, storage along with development and management platform tools. Read more here.
    • NetworkComputing:  Selecting Storage: Buzzword Bingo
      The storage industry is rife with buzzwords. Here are some of the popular ones storage buyers need to navigate carefully to find storage products that truly meet their needs. Read more here.

    • InfoStor:  What’s The Best Storage Benchmark? It Depends…
    • EnterpriseStorageForum:  NAND, DRAM, SAS/SCSI & SATA/AHCI: Not Dead, Yet!

    Check out these resources and links technology, techniques, trends as well as tools. View more tips and articles here

    StorageIO Videos and Podcasts

    StorageIO podcasts are also available via and at StorageIO.tv

    StorageIO Webinars and Industry Events

    Deltaware Emerging Technology Summit November 10, 2015

    Dell Data Protection Summit Nov 4, 2015 7AM PT

    Microsoft MVP Summit Nov 2-5, 2015

    Server Storage I/O Dutch Workshop Seminar Series
    Nijkerk Netherlands October 13-16 2015

    October 13 – Symposium: Software Defined Storage Management
    October 14 – Server Storage I/O Fundamental Trends
    October 15 – Symposium – Data Center Infrastructure Management (DCIM)
    October 16 – “Converged Day” Server and Storage Decision making

    Learn more and register at the Brouwer Consultancy website here.

    September 23 – Webinar Redmond Magazine & Dell Data Protection
    The New World Order of Data Protection – Focus on Recovery
    Learn more about the 9Rs of data protection and recovery

    See more webinars and other activities on the Server StorageIO Events page here.

    From StorageIO Labs

    Research, Reviews and Reports

    Quick Look: SATA and NVMe Flash SSD Performance
    SATA and NVMe flash SSD performance

    Non-Volatile Memory (NVM) Express (NVMe) continues to evolve as a technology for enabling and improving server storage I/O for NVM including nand flash SSD storage. NVMe streamlines performance enabling more work to be done (e.g. IOPs), data to be moved (bandwidth) at a lower response time using less CPU. The above figure is a quick look comparing nand flash SSD being accessed via SATA III (6Gbps) on the left and NVMe (x4) on the right. As with any server storage I/O performance comparisons there are many variables and take them with a grain of salt. While IOPs and bandwidth are often discussed, keep in mind that with the new protocol, drivers and device controllers with NVMe that streamline I/O less CPU is needed. Learn more about NVM, NVMe, flash, SSD and related topics at www.thessdplace.com.

    View other StorageIO lab review reports here

    Server StorageIO Recommended Reading List

    The following are various recommended reading including books, blogs and videos. If you have not done so recently, also check out the Intel Recommended Reading List (here) where you will also find a couple of my books.

    Seven Databases in Seven Weeks guide to no SQL via Amazon.com

    The Human Face of Big Data book review. To say this is a big book would be an understatement, then again, big data is a big topic with a lot of diversity if you open your eyes and think in a pragmatic way, which once you open and see the pages you will see. This is physically a big book (11x 14 inches) with lots of pictures, texts, stories, factoids and thought stimulating information of the many facets and dimensions of big data across 224 pages. The Human Face of Big Data is more than a coffee table or picture book as it is full of with information, factoids and perspectives how information and data surround us every day. Open up a copy of The Human Face of Big Data and you will see examples of how data and information are all around us, and our dependence upon it. Read more here.

    Server StorageIO Industry Resources and Links

    Check out these useful links and pages:

    storageio.com/links
    objectstoragecenter.com
    storageioblog.com/data-protection-diaries-main/
    storageperformance.us
    thenvmeplace
    thessdplace.com
    storageio.com/raid
    storageio.com/ssd

    Ok, nuff said

    Cheers
    Gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    VMware Cisco EMC VCE Zen and now server storage I/O convergence

    Storage I/O trends

    VMware Cisco EMC VCE Zen and now server storage I/O convergence

    In case you have not heard, the joint initiative (JV) founded in the fall of 2009 between Intel VMware Cisco and EMC called VCE had a change of ownership today.

    Well, kind of…

    Who is VCE and what’s this Zen stuff?

    For those not familiar or who need a recap, VCE was created to create converged server, storage I/O networking hardware and software solutions combing technologies from its investors resulting in solutions called vBlocks.

    The major investors were Cisco who provides the converged servers and I/O networking along with associated management tools as well as EMC who provides the storage systems along with their associated management tools. Minority investors include VMware (who is majority owned by EMC) who provides the server virtualization aka software defined data center management tools and Intel whose’s processor chip technologies are used in the vBlocks. What has changed from Zen (e.g. yesterday or in the past) and now is that Cisco has sold the majority (they are retaining about 10%) of its investment ownership in VCE to EMC. Learn more about VCE, their solutions and valueware in this post here (VCE revisited, now and Zen).

    Activist activating activity?

    EMC pulling VCE in-house which should prop up its own internal sales figures by perhaps a few billion USDs within a year or so (if not sooner) is not as appealing to activists investors who want results now such as selling off parts of the company (e.g. EMC, VMware or other assets) or the entire company.

    However EMC has been under pressure from activist shareholder Elliot Management to divest or sell-off portions of this business such as VMware so that the investors (including the activist) can make more money. For example there have been the recent stories about EMC looking to sell or merge with the likes of HP (who is now buying back shares and splitting up its own business) among others which certainly must make the activist investors happy.

    However to the activist investors who want to see things sold to make money they are not happy with EMC off buying or investing it appears.

    Via Bloomberg

    “The last thing on investors’ minds is the future of VCE,” Daniel Ives, an analyst with FBR Capital Markets, wrote in a note today. “EMC has a fire in its house right now and the company appears focused on painting its bedroom (e.g. VCE), while the Street wants a resolution on the strategic ownership situation sooner rather than later.”

    Read more at Bloomberg

    Whats this EMC Federation stuff?

    Note that EMC has organized itself into a federation that consists of EMC Information Infrastructure (EMCII) or what you might know a traditional EMC based storage and related software solutions, VMware, Pivotal and RSA. Also note that each of those federated companies have their own CEO as well as have holdings or ownership of other companies. However all report to a common federated leadership aka EMC. Thus when you hear EMC that could mean depending on the context the federation mother ship which controls the individual companies, or it could also be used to refer to EMCII aka the traditional EMC. Click here to learn more about the EMC federation.

    Converging Markets and Opportunities

    Looking beyond near-term or quick gains, EMC could be simply doing something others do to take ownership and control over certain things while reducing complexities associated with joint initiatives. For example with EMC and Cisco in a close partnership with VCE, both parties have been free to explore and take part in other joint initiatives such as Cisco with EMC competitors NetApp, HDS among others. Otoh EMC partners with Arista for networking, not to mention via VMware acquired virtual network or software defined network Nicira now called NSX.

    server and storage I/O road map to convergence

    EMC is also in a partnership with Lenovo for developing servers to be used by EMC for various platforms to support storage, data and information services while shifting the lower-end SMB storage offerings such as Iomega to the Lenovo channel.

    Note that Lenovo is in the process of absorbing the IBM xSeries (e.g. x86 based) business unit that started closing earlier in October (will take several months to completely close in all countries around the world). For its part Cisco is also partnering with hyper-converged solution provider Simplivity while EMC has announced its statement of direction to bring to market its own hyper-converged platform by end of the year. For those not familiar, Hyper-converged solutions are simply the next evolution of converged or pre-bundled turnkey systems (some of you might have just had a Dejavu moment) that today tend to be targeted for SMBs and ROBOs however used for targeted applications such as VDI in larger environments.

    Storage I/O trends

    What does this have to do with VCE?

    IF EMC is about to release as it has made statement of direction statements of a hyper-converged solution by year-end to compete head-on with those from Nutanix, Simplivity and Tintri as well as perhaps to a lesser extent VMwares EVO:Rail, by having more control over VCE means reducing if not eliminating complexity around vBlocks which are Cisco based with EMC storage vs. what ever EMC brings to market for hyper-converged. In the past under the VCE initiatives storage was limited to EMC and servers along with networking from Cisco, hypervisors from VMware, however what happens in the future remains to be seen.

    Does this mean EMC is moving even more into servers than just virtual servers?

    Tough to say as EMC can not afford to have its sales force lose focus on its traditional core products while ramping up other business, however, the EMC direct and partner teams want and need to keep up account control which means gaining market share and footprint in those accounts. This also means EMC needs to find ways to take cost out of the sales and marketing process where possible to streamline which perhaps brining VCE will help do.

    Will this perhaps give the EMC direct and partner sales teams a new carrot or incentive to promote converged and hyper-converged at the cost of other competitors or incumbents? Perhaps, lets see what happens in the coming weeks.

    What does this all mean?

    In a nut shell, IMHO EMC is doing a couple of things here one of which is cleaning up some ownership in JVs to give it self more control, as well as options for doing other business transactions (mergers and acquisitions (M&A), sales or divestiture’s, new joint initiatives, etc). Then there is streamline its business from decision-making to quickly respond to new opportunities as well as routes to markets and other activities (e.g. removing complexity and cost vs. simply cutting cost).

    Does this signal the prelude to something else? Perhaps, we know that EMC has made a statement of direction about hyper-converged which with VCE now more under EMC control, perhaps we will see more options from under the VCE umbrella both for lower-end and entry SMB as well as SME and large enterprise organizations.

    What about the activist investors?

    They are going to make noise as long as they can continue to make more money or get what they want. Publicly I would be shocked if the activist investors were not making statements that EMC should be selling assets not buying or investing.

    On the other hand, any smart investor,  financial or other analyst should see though the fog of what this relatively simple transaction means in terms of EMC getting further control of its future.

    Of course the question will stay does EMC remain in control of its current federation of EMC, VMware, Pivotal, RSA along each of their respective holdings, does EMC doe a block buster merger, divestiture or acquisition?

    server and storage I/O road ahead

    Take a step back, look at the big picture!

    Some things to keep an eye on:

    • Will this move help streamline decision-making enabling new solutions to be brought to market and customers quicker?
    • While there is a VMware focus, don’t forget about the long-running decades old relationship with Microsoft and how that plays into the equation
    • Watch for what EMC releases with their hyper-converged solution as well as where it is focused, not to mention how sold
    • Also watch the EMC and Lenovo join initiative, both for the Iomega storage activity as well as what EMC and Lenovo do with and for servers
    • Speaking of Lenovo, unless I missed something as of the time of writing this, have you noticed that Lenovo is not yet part of the VMware EVO:Rail initiative?

    Ok, nuff said (for now)

    Cheers
    Gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    Server Storage I/O Network Benchmark Winter Olympic Games

    Storage I/O trends

    Server Storage I/O Network Benchmark Winter Olympic Games

    It is time for the 2014 Winter Olympic games in Sochi Russia where competitors including some athletes come together in what has become a mix of sporting and entertainment engaging activities.

    Games of inches and seconds, performance and skill

    Some of these activities including real Olympic game events are heavier on sports appeal, some with artistic and others pure entertainment with a mix of beauty, braun and maybe even a beast or two. Then there are those events that have been around since the last ice age, while others being post global warming era.

    Hence some have been around longer than others showing a mix of old, new in terms of the sports, athletes not to mention technology and their outfits.

    I mean how about some of the new snow boarding and things on skis being done, can you image if they brought in as a new "X" sport roller derby on the short speed skating track sponsored by Red Bull or Bud light? Wait, that sounds like the Red Bull Crashed Ice event (check this out if not familiar with) think motto cross, hockey, down hill on ice. How about getting some of the south African long distance sprinters to learn how to speed skate, talk about moving some gold metal as in medals back to the african continent! On the other hand, the current powers to be would lodge protest, change the benchmark or rules to stay in power, hmm, sound familiar with IT?

    Ok, enough of the fun stuff (for now), let’s get back on track here (catch that pun?).

    Metrics that matter, winners and losers

    Since these are the Olympics, lets also remember that there still awards for personal and team winners (along with second and third place), after all, if all Olympians were winners, there would be no losers and if no losers, how could there be a winner?

    Who or what decides the winners vs. losers involves metrics that matter, something that also applies to servers, storage I/O networking hardware, software and services.

    In the case of the Olympics, some of the sports or events are based on speed or how fast (e.g. time) something is done, or how much is accumulated or done in that amount of time while in other events the metrics that matter may be more of a mystery based on judging that maybe subjective.

    The technologies to record times, scores, movements and other things that go into scoring have certainly improved, as have the ability for fans to engage and vote their choice, or opposition via social media venues from twitter to face book among others.

    What about server storage I/O networking benchmarks

    There could easily be an Information Technology (IT) or data infrastructure benchmarking Olympics with events such as faster server (physical, virtual or cloud, personal or consortium team), storage, I/O and networking across hardware, software or services. Of course there would be different approaches favored by the various teams with disputes, protests and other things sometimes seen during Olympic games. One of the challenges however is what would be the metrics that matter particularly to the various marketing groups of each organization or their joint consortium?

    Just like with sports, which of the various industry trade groups or consortiums would be the ruling party or voice for a particular event specifying the competition criteria, scoring and other things. What happens when there is a break away group that launches their own competing approach yet when it comes time for the IT benchmarking Olympics, which of the various bodies does the Olympic committee defer to? In case you are not familiar with in sports there are various groups and sub-groups who can decide the participants for various supports perhaps independent of an overall group, sound like IT?

    Storage I/O trends

    Let the games begin

    So then the fun starts, however which of the events are relevant to your needs or interest, sure some are fun or entertaining while others are not practical. Some you can do yourself, while others are just fun to watch, both the thrill of victory and agony of defeat.

    This is similar to IT industry benchmarking and specmanship competitions, some of which is more relevant than others, then there are those that are entertaining.

    Likewise some benchmarks or workload claims can be reproduced to confirm the results or claims, while others remain more like the results of figure skating judges.

    Hence some of the benchmark games are more entertaining, however for those who are not aware or informed, they may turn out to be more misinformation or lead to poor decision-making.

    Consequently benchmarks and metrics that matter are those that most closely aging with what your environment is or will be doing.

    If your environment is going to be running a particularly simulation or script, than so be it, otoh, look for comparisons that are reflective.

    On the other hand, if you can’t find something that is applicable, then look at tools and results that have meaning along with relevance, not to mention that provide clarity and repeatable. Being repeatable means that you can get access to the tools, scripts or scenario (preferably free) to run in your own environment.

    There is a long list of benchmarks and workload simulation tools, as well as traces available, some for free, some for fee that apply to components, subsystems or complete application systems from server, storage I/O networking applications and hardware. These include those for Email such as Microsoft Exchange related, SQL databases, , LoginVSI for VDI, VMmark for VMware, Hadoop and HDFS related for big data among many others (see more here).

    Apples to Apples vs. Apple pie vs. Orange Jello

    Something else that matters are apples to apples vs. apples to oranges or worse, apple pie to orange Jello.

    This means knowing or gaining insight into the pieces as we as how they behave under different conditions as well as the entire system for a baseline (e.g normal) vs. abnormal.

    Hence its winter server storage I/O networking benchmark games with the first event having been earlier this week with team Brocade taking on Cisco. Here is a link to a post by Tony Bourke (@tbourke) that provides some interesting perspectives and interactions, along with a link here to the Brocade sponsored report done by Evaluator Group.

    In this match-up, Team Brocade (with HP servers, Brocade switches and an unnamed 16GFC SSD storage system) take on Team Cisco and their UCS (also an un-named 16GFC SSD system that I wonder if Cisco even knows whose’s it was?). Ironic that it was almost six years to the date that there was a similar winter benchmark wonder event when NetApp submitted an SPC result for EMC (read more about that cold day here).

    The Brocade FC (using HP servers and somebody’s SSD storage) vs. Cisco FCoE using UCS (and somebody else’s storage) comparison is actually quite entertaining, granted it can also be educational on what to do or not do, focus on or include among others things. The report also raises many questions that seem more wondering why somebody won in an ice figuring skating event vs. the winner of a men’s or women’s hockey game.

    Closing thoughts (for now)

    So here’s my last point and perspective, let’s have a side of context with them IOPs, TPS, bandwidth and other metrics that matter.

    Take metrics and benchmarks with a grain of salt however look for transparency in both how they are produced, information provided and most important, does it matter or is it relevant to your environment or simply entertaining.

    Lets see what the next event in the ongoing server storage I/O networking benchmark 2014 winter Olympic games will be.

    Some more reading:
    SPC and Storage Benchmarking Games
    Moving Beyond the Benchmark Brouhaha
    More storage and IO metrics that matter
    Its US Census time, What about IT Data Centers?
    March Metrics and Measuring Social Media (keep in mind that March Madness is just around the corner)
    PUE, Are you Managing Power, Energy or Productivity?

    How many IOPS can a HDD, HHDD or SSD do?
    Part II: How many IOPS can a HDD, HHDD or SSD do with VMware?

    You can also take part in the on-going or re-emerging FC vs. FCoE hype and fud events by casting your vote here and see results below.

    Note the following poll is from a previous StorageIOblog post (Where has the FCoE hype and FUD gone? (with poll)).

    Disclosure: I used to work for Evaluator Group after working for a company called Inrange that competed with, then got absorbed (via CNT and McData) into Brocade who has been a client as has Cisco. I also do performance and functionality testing, audits, validation and proof of concepts services in my own as well as in client labs using various industry standard available tools and techniques. Otoh, not sure that I even need to disclose anything however its easy enough to do so why not ;).

    Ok, nuff said (for now)

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    Lenovo buys IBM’s xSeries aka x86 server business, what about EMC?

    Storage I/O trends

    Lenovo buys IBM’s xSeries x86 server business for $2.3B USD, what about EMC?

    Once again Lenovo is new owner of some IBM computer technology, this time by acquiring the x86 (e.g. xSeries) server business unit from big blue. Today Lenovo announced its plan to acquire the IBM x86 server storage business unit for $2.3B USD.

    Research Triangle Park, North Carolina, and Armonk, New York – January 23, 2014

    Lenovo (HKSE: 992) (ADR: LNVGY) and IBM (NYSE: IBM) have entered into a definitive agreement in which Lenovo plans to acquire IBM’s x86 server business. This includes System x, BladeCenter and Flex System blade servers and switches, x86-based Flex integrated systems, NeXtScale and iDataPlex servers and associated software, blade networking and maintenance operations. The purchase price is approximately US$2.3 billion, approximately two billion of which will be paid in cash and the balance in Lenovo stock.

    IBM will retain its System z mainframes, Power Systems, Storage Systems, Power-based Flex servers, and PureApplication and PureData appliances.

    Read more here

    If you recall (or didn’t’t know) around a decade or so ago IBM also spun off its Laptop (e.g. Thinkpads) and workstation business unit to Lenovo after being one of the early PC players (I still have a model XT in my collection along with Mac SE and Newton).

    What this means for IBM?

    What this means is that IBM is selling off a portion of its systems technology group which is where the servers, storage and related hardware, software technologies report into. Note however that IBM is not selling off its entire server portfolio, only the x86 e.g. Intel/AMD based products that make up the xSeries as well as companion Blade and related systems. This means that IBM is retaining its Power based systems (and processors) that include the pSeries, iSeries and of course the zSeries mainframes  in addition to the storage hardware/software portfolio.

    However as part of this announcement, Lenovo is also licensing from IBM the Storwize/V7000 technology as well as tape summit resources, GPFS based scale out file systems used in SONAS and related products that are part of solution bundles tied to the x86 business.

    Again to be clear, IBM is not selling off (or at least at this time) Storwize, tape or other technology to Lenovo other than x86 server business. By server business, this means the technology, patents, people, processes, products, sales, marketing, manufacturing, R&D along with other entities that form the business unit, not all that different from when IBM divested the workstation/laptop aka PC business in the past.

    Storage I/O trends

    What this means for Lenovo?

    What Lenovo gets are an immediate (once the deal closes) expansion of their server portfolio including high-density systems for cloud, HPC as well as regular enterprise, not to mention also for SME and SMB. Lenovo also gets blade systems as well as converged systems (server, storage, networking, hardware, software) hence why IBM is also licensing some technology to Lenovo that it is not selling. Lenovo also gets the sales, marketing, design, support and other aspects to also expand their server business. By gaining the server business unit, Lenovo will now be in a place to take on Dell (who was also rumored to be in the market for the IBM servers), as well as HP, Oracle and other x86 system based suppliers.

    What about EMC and Lenovo?

    Yes, EMC, that storage company who is also a primary owner of VMware, as well as partner with Cisco and Intel in the VCE initiatives, not to mention who also entered into a partnership with Lenovo a year or so ago.

    In case you forgot or didn’t’t know, EMC after breaking up with Dell, entered into a partnership with Lenovo back in 2012.

    This partnership and initiatives included developing servers that in turn EMC could use for their various storage and data appliances which continue to leverage x86 type technology. In addition, that agreement found the EMC Iomega brand transitioning over into the Lenovo line-up for both domestic North America, as well as international including the chinese market. Hence I have an older Iomega IX4 that says EMC, and a newer one that says EMC/Lenovo, also note that at CES a few weeks ago, some new Iomega products were announced.

    In checking with Lenovo today, they indicated that it is business as usual and no changes with or to the EMC partnership.

    Via email from Lenovo spokesperson today:

    A key piece to Lenovo’s Enterprise strategy has always included strong partnerships. In fact today’s announcements reinforce that strategy very clearly.

    Given the new scale, footprint and Enterprise credibility that this server acquisition affords Lenovo, we see great opportunity in offering complimentary storage offerings to new and existing customers.

    Lenovo’s partnership with EMC is multifaceted and stays in-tact as an important part of Lenovo’s overall strategy to offer customers compelling solutions built on world-class technology.

    Lenovo will continue to offer Lenovo/EMC NAS products from our joint venture as well as resell EMC stand-alone storage platforms.

    IBM Storwize storage and other products are integral to the in-scope platforms and solutions we acquired. In order to ensure continuity of business and the best customer experience we will partner with IBM for storage products as well.

    We believe this is a great opportunity for all three companies, but most importantly these partnerships are in place and will remain healthy for the benefit for our customers.

    Hence it is my opinion that for now it is business as usual, the IBM x8x business unit has a new home, those people will be getting new email addresses and business cards similar to how some of their associates did when the PC group was sold off a few years ago.

    Otoh, there may also be new products that might become opportunities to be placed into he Lenovo EMC partnership, however that is just my speculation at this time. Likewise while there will be some groups within Lenovo focused on selling the converged Lenovo solutions coming from IBM that may in fact compete with EMC (among others) in some scenarios, that should be no more and hopefully less than what IBM has with their server groups at times competing with themselves.

    Storage I/O trends

    What does this mean for Cisco, Dell, HP and others?

    For Cisco, instead of competing with one of their OEMs (e.g. IBM) for networking equipment (note IBM also owns some of its own networking), the server competition shifts to Lenovo who is also a Cisco partner (its called coopitition), and perhaps business as usual in many areas. For Dell, in the mid-market space, things could get interesting and the Round Rock folks need to get creative and beyond VRTX.

    For HP, this is where IMHO it’s going to get really interesting as Lenovo gets things transitioned. Near-term, HP could have a disruptive upper hand, however longer-term, HP has to get their A-Game on. Oracle is in the game as are a bunch of others from Fujitsu to SuperMicro to outside of North America and in particular china there is also Huawei. Back to EMC and VCE, while I expect the Cisco partnership to stay, I also see a wild card where EMC can leverage their Lenovo partnership into more markets, while Cisco continues to move into storage and other adjacent areas (e.g. more coopitition).

    What this means now and going forward?

    Thus this is as much about enterprise, SME, SMB as it is HPC, cloud and high-density where the game is about volume. Likewise there is also the convergence or data infrastructure angle combing server, storage, networking hardware, software and services.

    One of the things I have noticed about Lenovo as a customer using ThinkPads for over 13 years now (not the same one) is that while they are affordable, instead of simply cutting cost and quality, they seem to have found ways to remove cost which is different then simply cutting to go cheap.

    Case in point about a year and a half ago I dropped my iPhone on my Lenovo X1 keyboard that is back-lit and broke a key. Calling Lenovo after trying to find a replacement key on the web, they said no worries and next morning a new keyboard for the laptop was on my doorstep by 10:30Am with instructions on how to remove the old, put in the new, and do the RMA, no questions asked (read more about this here).

    The reason I mention that story about my X1 laptop is that it ties to what I’m curious and watching with their soon to be expanded new server business.

    Will they go in and simply look to reduce cost by making cuts from design to manufacturing to part quality, service and support, or, find ways to remove complexity and cost while providing more value?

    Now I wonder whose technology will join my HP and Dell systems to fill some empty rack space in the not so distant future to support growth?

    Time will tell, congratulations to Lenovo and the IBMers who now have a new home best wishes.

    Ok, nuff said

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2014

    VMworld 2013 Vmware, server, storage I/O and networking update (Day 1)

    Storage I/O trends

    Congratulations to VMware on 10 years of VMworld!

    With the largest installment yet of a VMworld in terms of attendance, there were also many announcements today (e.g. Monday) and many more slated for out the week. Here are a synopsis of some of those announcements.

    Software Defined Data Center (SDDC) and Software Defined Networks (SDN)

    VMware made a series of announcements today that set the stage for many others. Not surprisingly, these involved SDDC, SDN, SDS, vSphere 5.5 and other management tool enhancements, or the other SDM (Software Defined Management).

    VMworld image

    Here is a synopsis of what was announced by VMware.

    VMware NSX (SDN) combines Nicira NVPTM along with vCloud Network and Security
    VMware Virtual SAN (VSAN) not to be confused with virtual storage appliances (VSAs)
    VMware vCloud Suite 5.5
    VMware vSphere 5.5 (includes support for new Intel Xeon and Atom processors)
    VMware vSphere App HA
    VMware vSphere Flash Read Cache software
    VMware vSphere Big Data Extensions
    VMware vCloud Automation Center
    VMware vCloud

    Note that while these were announced today, some will be in public beta soon and general availability over the next few months or quarters (learn more here including pricing and availability). More on these and other enhancements in future posts. However for now check out what Duncan Epping (@DuncanYB) of VMware has to say over at his Yellowbook site here, here and here.

    buzzword bingo
    Buzzword Bingo

    Additional VMworld Software Defined Announcements

    Dell did some announcements as well for cloud and virtual environments in support of VMware from networking to servers, hardware and software. With all the recent acquisitions by Dell including Quest where they picked up Foglight management tools, along with vRanger, Bakbone and others, Dell has amassed an interesting portfolio. On the hardware front, check out the VRTX shared server infrastructure, I want one for my VMware environment, now I just need to justify one (to myself). Speaking of Dell, if you are at VMworld on Tuesday August 27 around 1:30PM stop by the Dell booth where I will be presenting including announcing some new things (stay tuned for more on that soon).

    HP had some announcements today. HP jumped into the SDDC and SDN with some Software Defined Marketing (SDM) and Software Defined Announcements (SDA) in addition to using the Unified Data Center theme. Today’s announcements by HP were focused more around SDN and VMware NSX along with the HP Virtual Application Networks SDN Controller and VMware networking.

    NetApp (Both #1417) announced more integration between their Data ONTAP based solutions and VMware vSphere, Horizon Suite, vCenter, vCloud Automation Center and vCenter Log Insight under the them theme of SDDC and SDS. As part of the enhancement, NetApp announced Virtual Storage Console (VSC 5.0) for end-to-end storage management and software in VMware environments. In addition, integration with VMware vCenter Server 5.5. Not to be left out of the SSD flash dash NetApp also released a new V1.2 of their FlashAccel software for vSphere 5.0 and 5.1.

    Storage I/O trends

    Cloud, Virtualization and DCIM

    Here is one that you probably have not seen or heard much about elsewhere, which is Nlyte announcement of their V1.5 Virtualization Connector for Data Center Infrastructure Management (DCIM). Keep in mind that DCIM is more than facilities, power, and cooling related themes, particular in virtual data centers. Thus, some of the DCIM vendors, as well as others are moving into the converged DCIM space that spans server, storage, networking, hardware, software and facilities topics.

    Interested in or want to know more about DCIM, and then check out these items:
    Data Center Infrastructure Management (DCIM) and Infrastructure Resource Management (IRM)
    Data Center Tools Can Streamline Computing Resources
    Considerations for Asset Tracking and DCIM

    Data Protection including Backup/Restore, BC, DR and Archiving

    Quantum announced that Commvault has added support to use the Lattus object storage based solution as an archive target platform. You can learn more about object storage (access and architectures) here at www.objectstoragecenter.com .

    PHD Virtual did a couple of data protection (backup/restore , BC, DR ) related announcements (here and here ). Speaking of backup/restore and data protection, if you are at VMworld on Tuesday August 27th around 1:30PM, stop by the Dell booth where I will be presenting, and stay tuned for more info on some things we are going to announce at that time.

    In case you missed it, Imation who bought Nexsan earlier this year last week announced their new unified NST6000 series of storage systems. The NST6000 storage solutions support Fibre Channel (FC) and iSCSI for block along with NFS, CIFS/SMB and FTP for file access from virtual and physical servers.

    Emulex announced some new 16Gb Fibre Channel (e.g. 16GFC) aka what Brocade wants you to refer to as Gen 5 converged and multi-port adapters. I wonder how many still remember or would rather forget how many ASIC and adapter gens from various vendors occurred just at 1Gb Fibre Channel?

    Storage I/O trends

    Caching and flash SSD

    Proximal announced V2.0 of AutoCache 2.0 with role based administration, multi-hypervisor support (a growing trend beyond just a VMware focus) and more vCenter/vSphere integration. This is on the heels of last week’s FusionIO powered IBM Flash Cache Storage Accelerator (FCSA ) announcement, along with others such as EMC , Infinio, Intel, NetApp, Pernix, SanDisk (Flashsoft) to name a few.

    Mellanox (VMworld booth #2005), you know, the Infinaband folks who also have some Ethernet (which also includes Fibre Channel over Ethernet) technology did a series of announcements today with various PCIe nand flash SSD card vendors. The common theme with the various vendors including Micron (Booth #1635) and LSI is in support of VMware virtual servers using iSER or iSCSI over RDMA (Remote Direct Memory Access). RDMA or server to server direct memory access (what some of you might know as remote memory mapped IO or channel to channel C2C) enables very fast low server to server data movement such as in a VMware cluster. Check out Mellanox and their 40Gb Ethernet along with Infinaband among other solutions if you are into server, storage i/o and general networking, along with their partners. Need or want to learn more about networking with your servers and storage check out Cloud and Virtual Data Storage Networking and Resilient Storage Networking .

    Rest assured there are many more announcements and updates to come this week, and in the weeks to follow…

    Ok, nuff said (for now).

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    IBM buys Softlayer, for software defined infrastructures and clouds?

    Storage I/O trends

    IBM today announced that they are acquiring privately held Dallas Texas-based Softlayer and Infrastructure as a Service (IaaS) provider.

    IBM is referring to this as Cloud without Compromise (read more about clouds, conversations and confidence here).

    It’s about the management, flexibly, scale up, out and down, agility and valueware.

    Is this IBM’s new software defined data center (SDDC) or software defined infrastructure (SDI) or software defined management (SDM), software defined cloud (SDC) or software defined storage (SDS) play?

    This is more than a software defined marketing or software defined buzzword announcement.
    buzzword bingo

    If your view of software define ties into the theme of leveraging, unleashing resources, enablement, flexibility, agility of hardware, software or services, then you may see Softlayer as part of a software defined infrastructure.

    On the other hand, if your views or opinions of what is or is not software defined align with a specific vendor, product, protocol, model or punditry then you may not agree, particular if it is in opposition to anything IBM.

    Cloud building blocks

    During today’s announcement briefing call with analysts there was a noticeable absence of software defined buzz talk which given its hype and usage lately, was a refreshing welcome relief. So with that, lets set the software defined conversation aside (for now).

    Cloud image

    Who is Softlayer, why is IBM interested in them?

    Softlayer provide software and services to support both SMB, SME and other environments with bare metal (think traditional hosted servers), along with multi-tenant (shared) cloud virtual public and private cloud service offerings.

    Softlayer supports various applications, environments from little data processing to big data analytics to little data processing, from social to mobile to legacy. This includes those app’s or environments that were born in the cloud, or legacy environments looking to leverage cloud in a complimentary way.

    Some more information about Softlayer includes:

    • Privately held IaaS firm founded in 2005
    • Estimated revenue run rate of around $400 million with 21,000 customers
    • Mix of SMB, SME and Web-based or born in the cloud customers
    • Over 100,000 devices under management
    • Provides a common modularized management framework set of tools
    • Mix of customers from Web startups to global enterprise
    • Presence in 13 data centers across the US, Asia and Europe
    • Automation, interoperability, large number of API access and supported
    • Flexibility, control and agility for physical (bare metal) and cloud or virtual
    • Public, private and data center to data center
    • Designed for scale, durability and resiliency without complexity
    • Part of OpenStack ecosystem both leveraging and supporting it
    • Ability for customers to use OpenStack, Cloudstack, Citrix, VMware, Microsoft and others
    • Can be white or private labeled for use as a service by VARs

    Storage I/O trends

    What IBM is planning for Softlayer

    Softlayer will report into IBM Global Technology Services (GTS) complimenting existing capabilities which includes ten cloud computing centers on five continents. IBM has created a new Cloud Services Division and expects cloud revenues could be $7 billion annually by the end of 2015. Amazon Web Services (AWS) is estimated to hit about $3.8 Billion by end of 2013. Note that in 2012 AWS target available market was estimated to be about $11 Billion which should become larger moving forward. Rackspace by comparison had recent earning announcements on May 8 2013 of $362 Million with most that being hosting vs. cloud services. That works out to an annualized estimated run rate of $1.448 Billion (or better depending on growth).

    I mention AWS and Rackspace to illustrate the growth potential for IBM and Softlayer to discuss the needs of both cloud services customers such as those who use AWS (among other providers), as well as bare metal or hosting or dedicated servers such as with Rackspace among others.

    Storage I/O trends

    What is not clear at this time is if IBM is combing traditional hosting, managed services, new offerings, products and services in that $7 billion number. In other words if the $7 billion represents what the revenues of the new Cloud Services Division independent of other GTS or legacy offerings as well as excluding hardware, software products from STG (Systems Technology Group) among others, that would be impressive and a challenge to the likes of AWS.

    IBM has indicated that it will leverage its existing Systems Technology Group (STG) portfolio of servers and storage extending the capabilities of Softlayer. While currently x86 based, one could expect IBM to leverage and add support for their Power systems line of processors and servers, Puresystems, as well as storage such as XIV or V7000 among others for tier 1 needs.

    Some more notes:

    • Ties into IBM Smart Cloud initiatives, model and paradigm
    • This deal is expected to close 3Q 2013, terms or price were not disclosed.
    • Will enable Softlayer to be leveraged on a larger, broader basis by IBM
    • Gives IBM increased access to SMB, SME and web customers than in the past
    • Software and development to stay part of Softlayer
    • Provides IBM an extra jumpstart play for supporting and leveraging OpenStack
    • Compatible and supports Cloustack and Citrix who are also IBM partners
    • Also compatible and supports VMware who is also an IBM partner

    Storage I/O trends

    Some other thoughts and perspectives

    This is a good and big move for IBM to add value and leverage their current portfolios of both services, as well as products and technologies. However it is more than just adding value or finding new routes to markets for those goods and services, it’s also about enablement IBM has long been in the services including managed services, out or in sourcing and hosting business. This can be seen as another incremental evolution of those offerings to both existing IBM enterprise customers, as well to reach new, emerging along with SMB or SME’s that tend to grow up and become larger consumers of information and data infrastructure services.

    Further this helps to add some product and meaning around the IBM Smart Cloud initiatives and programs (not that there was not before) giving customers, partners and resellers something tangible to see, feel, look at, touch and gain experience not to mention confidence with clouds.

    On the other hand, is IBM signaling that they want more of the growing business that AWS has been realizing, not to mention Microsoft Azure, Rackspace, Centurylink/Savvis, Verizon/Terremark, CSC, HP Cloud, Cloudsigma, Bluehost among many others (if I missed you or your favorite provider, feel free to add it to the comments section). This also gets IBM added Devops exposure something that Softlayer practices, as well as a Openstack play, not to mention cloud, software defined, virtual, big data, little data, analytics and many other buzzword bingo terms.

    Congratulations to both IBM and the Softlayer folks, now lets see some execution to watch how this unfolds.

    Ok, nuff said.

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    Summary, EMC VMAX 10K, high-end storage systems stayin alive

    StorageIO industry trends cloud, virtualization and big data

    This is a follow-up companion post to the larger industry trends and perspectives series from earlier today (Part I, Part II and Part III) pertaining to today’s VMAX 10K enhancement and other announcements by EMC, and the industry myth of if large storage arrays or systems are dead.

    The enhanced VMAX 10K scales from a couple of dozen up to 1,560 HDDs (or mix of HDD and SSDs). There can be a mix of 2.5 inch and 3.5 inch devices in different drive enclosures (DAE). There can be 25 SAS based 2.5 inch drives (HDD or SSD) in the 2U enclosure (see figure with cover panels removed), or 15 3.5 inch drives (HDD or SSD) in a 3U enclosure. As mentioned, there can be all 2.5 inch (including for vault drives) for up to 1,200 devices, all 3.5 inch drives for up to 960 devices, or a mix of 2.5 inch (2U DAE) and 3.5 inch (3U DAE) for a total of 1,560 drives.

    Image of EMC 2U and 3U DAE for VMAX 10K via EMC
    Image courtesy EMC

    Note carefully in the figure (courtesy of EMC) that the 2U 2.5 inch DAE and 3U 3.5 inch DAE along with the VMAX 10K are actually mounted in a 3rd cabinet or rack that is part of today’s announcement.

    Also note that the DAE’s are still EMC; however as part of today’s announcement, certain third-party cabinets or enclosures such as might be found in a collocation (colo) or other data center environment can be used instead of EMC cabinets.  The VMAX 10K can however like the VMAX 20K and 40K support external storage virtualized similar to what has been available from HDS (VSP/USP) and HP branded Hitachi equivalent storage, or using NetApp V-Series or IBM V7000 in a similar way.

    As mentioned in one of the other posts, there are various software functionality bundles available. Note that SRDF is a separate license from the bundles to give customers options including RecoverPoint.

    Check out the three post industry trends and perspectives posts here, here and here.

    Ok, nuff said.

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    EMC VMAX 10K, looks like high-end storage systems are still alive (part III)

    StorageIO industry trends cloud, virtualization and big data

    This is the third in a multi-part series of posts (read first post here and second post here) looking at what else EMC announced today in addition to an enhanced VMAX 10K and dispelling the myth that large storage arrays are dead (or at least for now).

    In addition to the VMAX 10K specific updates, EMC also announced the release of a new version of their Enginuity storage software (firmware, storage operating system). Enginuity is supported across all VMAX platforms and features the following:

    • Replication enhancements include TimeFinder clone refresh, restore and four site SRDF for the VMAX 10K, along with think or thin support. This capability enables functionality across VMAX 10K, 40K or 20K using synchronous or asynchronous and extends earlier 3 site to 4 site and mix modes. Note that larger VMAX systems had the extended replication feature support with VMAX 10K now on par with those. Note that the VMAX can be enhanced with VPLEX in front of storage systems (local or wide area, in region HA and out of region DR) and RecoverPoint behind the systems supporting bi-synchronous (two-way), synchronous and asynchronous data protection (CDP, replication, snapshots).
    • Unisphere for VMAX 1.5 manages DMX along with VMware VAAI UNMAP and space reclamation, block zero and hardware clone enhancements, IPV6, Microsoft Server 2012 support and VFCache 1.5.
    • Support for mix of 2.5 inch and 3.5 inch DAEs (disk array enclosures) along with new SAS drive support (high-performance and high-capacity, and various flash-based SSD or EFD).
    • The addition of a fourth dynamic tier within FAST for supporting third-party virtualized storage, along with compression of in-active, cold or stale data (manual or automatic) with 2 to 1 data footprint reduction (DFR) ratio. Note that EMC was one of early vendors to put compression into its storage systems on a block LUN basis in the CLARiiON (now VNX) along with NetApp and IBM (via their Storwize acquisition). The new fourth tier also means that third-party storage does not have to be the lowest tier in terms of performance or functionality.
    • Federated Tiered Storage (FTS) is now available on all EMC block storage systems including those with third-party storage attached in virtualization mode (e.g. VMAX). In addition to supporting tiering across its own products, and those of other vendors that have been virtualized when attached to a VMAX, ANSI T10 Data Integrity Field (DIF) is also supported. Read more about T10 DIF here, and here.
    • Front-end performance enhancements with host I/O limits (Quality of Service or QoS) for multi tenant and cloud environments to balance or prioritize IO across ports and users. This feature can balance based on thresholds for IOPS, bandwidth or both from the VMAX. Note that this feature is independent of any operating system based tool, utility, pathing driver or feature such as VMware DRS and Storage I/O control. Storage groups are created and mapped to specific host ports on the VMAX with the QoS performance thresholds applied to meet specific service level requirements or objectives.

    For discussion (or entertainment) purpose, how about the question of if Enginuity qualifies or can be considered as a storage hypervisors (or storage virtualization or virtual storage)? After all, the VMAX is now capable of having third-party storage from other vendors attached to it, something that HDS has done for many years now. For those who feel a storage hypervisor, virtual storage or storage virtualization requires software running on Intel or other commodity based processors, guess what the VMAX uses for CPU processors (granted, you can’t simply download Enginuity software and run on a Dell, HP, IBM, Oracle or SuperMicro server).

    I am guessing some of EMC competitors and their surrogates or others who like to play the storage hypervisor card game will be quick to tell you it is not based on various reasons or product comparisons, however you be the judge.

     

    Back to the question of if, traditional high-end storage arrays are dead or dying (from part one in this series).

    IMHO as mentioned not yet.

    Granted like other technologies that have been declared dead or dying yet still in use (technology zombies), they continue to be enhanced, finding new customers, or existing customers using them in new ways, their roles are evolving, this still alive.

    For some environments as has been the case over the past decade or so, there will be a continued migration from large legacy enterprise class storage systems to midrange or modular storage arrays with a mix of SSD and HDD. Thus, watch out for having a death grip not letting go of the past, while being careful about flying blind into the future. Do not be scared, be ready, do your homework with clouds, virtualization and traditional physical resources.

    Likewise, there will be the continued migration for some from traditional mid-range class storage arrays to all flash-based appliances. Yet others will continue to leverage all the above in different roles aligned to where their specific features best serve the applications and needs of an organization.

    In the case of high-end storage systems such as EMC VMAX (aka formerly known as DMX and Symmetrix before that) based on its Enginuity software, the hardware platforms will continue to evolve as will the software functionality. This means that these systems will evolve to handling more workloads, as well as moving into new environments from service providers to mid-range organizations where the systems were before out of their reach.

    Smaller environments have grown larger as have their needs for storage systems while higher end solutions have scaled down to meet needs in different markets. What this means is a convergence of where smaller environments have bigger data storage needs and can afford the capabilities of scaled down or Right-sized storage systems such as the VMAX 10K.

    Thus while some of the high-end systems may fade away faster than others, for those that continue to evolve being able to move into different adjacent markets or usage scenarios, they will be around for some time, at least in some environments.

    Avoid confusing what is new and cool falling under industry adoption vs. what is productive and practical for customer deployment. Systems like the VMAX 10K are not for all environments or applications; however, for those who are open to exploring alternative solutions and approaches, it could open new opportunities.

    If there is a high-end storage system platform (e.g. Enginuity) that continues to evolve, re-invent itself in terms of moving into or finding new uses and markets the EMC VMAX would be at or near the top of such list. For the other vendors of high-end storage system that are also evolving, you can have an Atta boy or Atta girl as well to make you feel better, loved and not left out or off of such list. ;)

    Ok, nuff said for now.

    Disclosure: EMC is not a StorageIO client; however, they have been in the past directly and via acquisitions that they have done. I am however a customer of EMC via my Iomega IX4 NAS (I never did get the IX2 that I supposedly won at EMCworld ;) ) that I bought on Amazon.com and indirectly via VMware products that I have, oh, and they did sent me a copy of the new book Human Face of Big Data (read more here).

    Ok, nuff said (for now).

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    EMC VMAX 10K, looks like high-end storage systems are still alive

    StorageIO industry trends cloud, virtualization and big data

    This is the first in a multi-part series of posts looking at if large enterprise and legacy storage systems are dead, along with what todays EMC VMAX 10K updates means.

    EMC has announced an upgrade, refresh or new version of their previously announced Virtual matrix (VMAX) 10,000 (10K), part of the VMAX family of enterprise class storage systems formerly known as DMX (Direct Matrix) and Symmetrix. I will get back to more coverage on the VMAX 10K and other EMC enhancements in a few moments in part two and three of this series.

    Have you heard the industry myth about the demise or outright death of traditional storage systems? This has been particularly the case for high-end enterprise class systems, which by the way which were first, declared dead back in the mid-1990s then at the hands of emerging mid-range storage systems.

    Enterprise class storage systems include EMC VMAX, Fujitsu Eternus DX8700, HDS, HP XP P9000 based on the HDS high-end product (OEM from HDS parent Hitachi Ltd.). Note that some HPers or their fans might argue that the P10000 (formerly known as 3PAR) declared as tier 1.5 should also be on the list; I will leave that up to you to decide.

    Let us not forget the IBM DS8000 series (whose predecessors was known as the ESS and VSS before that); although some IBMers will tell you that XIV should also be in this list. High-end enterprise class storage systems such as those mentioned above are not alone in being declared dead at the hands of new all solid-state devices (SSD) and their startup vendors, or mixed and hybrid-based solutions.

    Some are even declaring dead due to new SSD appliances or systems, and by storage hypervisor or virtual storage array (VSA) the traditional mid-range storage systems that were supposed to have killed off the enterprise systems a decade ago (hmm, DejaVu?).

    The mid-range storage systems include among others block (SAN and DAS) and file (NAS) systems from Data Direct Networks (DDN), Dell Complement, EqualLogic and MD series (Netapp Engenio based), EMC VNX and Isilon, Fujitsu Eternus, and HDS HUS mid-range formerly known as AMS. Let us not forget about HP 3PAR or P2000 (DotHill based) or P6000 (EVA which is probably being put out to rest). Then there are the various IBM products (their own and what they OEM from others), NEC, NetApp (FAS and Engenio), Oracle and Starboard (formerly known as Reldata). Note that there are many startups that could be in the above list as well if they were not considering the above to be considered dead, thus causing themselves to also be extinct as well, how ironic ;).

    What are some industry trends that I am seeing?

    • Some vendors and products might be nearing the ends of their useful lives
    • Some vendors, their products and portfolios continue to evolve and expand
    • Some vendors and their products are moving into new or adjacent markets
    • Some vendors are refining where and what to sell when and to who
    • Some vendors are moving up market, some down market
    • Some vendors are moving into new markets, others are moving out of markets
    • Some vendors are declaring others dead to create a new market for their products
    • One size or approach or technology does not fit all needs, avoid treating all the same
    • Leverage multiple tools and technology in creative ways
    • Maximize return on innovation (the new ROI) by using various tools, technologies in ways to boost productivity, effectiveness while removing complexity and cost
    • Realization that cutting cost can result in reduced resiliency, thus look for and remove complexity with benefit of removing costs without compromise
    • Storage arrays are moving into new roles, including as back-end storage for cloud, object and other software stacks running on commodity servers to replace JBOD (DejaVu anyone?).

    Keep in mind that there is a difference between industry adoption (what is talked about) and customer deployment (what are actually bought and used). Likewise there is technology based on GQ (looks and image) and G2 (functionality, experience).

    There is also an industry myth that SSD cannot or has not been successful in traditional storage systems which in some cases has been true with some products or vendors. Otoh, some vendors such as EMC, NetApp and Oracle (among others) are having good success with SSD in their storage systems. Some SSD startup vendors have been more successful on both the G2 and GQ front, while some focus on the GQ or image may not be as successful (or at least yet) in the industry adoption vs. customer deployment game.

    For the above mentioned storage systems vendors and products (among others), or at least for most of them there is still have plenty of life in them, granted their role and usage is changing including in some cases being found as back-end storage systems behind servers running virtualization, cloud, object storage and other storage software stacks. Likewise, some of the new and emerging storage systems (hardware, software, valueware, services) and vendors have bright futures while others may end up on the where are they now list.

    Are high-end enterprise class or other storage arrays and systems dead at the hands of new startups, virtual storage appliances (VSA), storage hypervisors, storage virtualization, virtual storage and SSD?

    Are large storage arrays dead at the hands of SSD?

    Have SSDs been unsuccessful with storage arrays (with poll)?

     

    Here are links to two polls where you can cast your vote.

    Cast your vote and see results of if large storage arrays and systems are dead here.

    Cast your vote and see results of if SSD has not been successful in storage systems.

    So what about it, are enterprise or large storage arrays and systems dead?

    Perhaps in some tabloids or industry myths (or that some wish for) or in some customer environments, as well as for some vendors or their products that can be the case.

    However, IMHO for many other environments (and vendors) the answer is no, granted some will continue to evolve from legacy high-end enterprise class storage systems to mid-range or to appliance or VSA or something else.

    There is still life many of the storage systems architectures, platforms and products that have been declared dead for over a decade.

    Continue reading about the specifics of the EMC VMAX 10K announcement in the next post in this series here. Also check out Chucks EMC blog to see what he has to say.

    Ok, nuff said (for now).

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

    HPs big December 3rd storage announcement

    HP has been talking and promoting for several weeks (ok, months) their upcoming December 3rd storage announcements from the HP discovery event in Frankfurt Germany.

    Well its now afternoon which means the early Monday morning December 3rd embargos have been lifted so I can now talk about what HP shared last Friday about todays announcements. Basically what I received was a series of press releases as well link to their updated web site providing information about todays announcements.

    HP has enhanced the 3PAR aka P10000 with new models including for entry-level, as well as for higher performance enterprises needs. This also should beg the question for many longtime EVA (excuse me, P6000) customers, have they hit the end of the line? For scale out storage, HP has the StoreAll solutions (think about products formerly marketed as certain X9000 models based on Ibrix) with enhancements for analytics, bulk and various types of big data. In addition HP has enhanced its backup and recovery capabilities and Dedupe products including integration with Autonomy (here and here) along with capacity on demand services.

    New 3PAR (P10000 models)

    New StoreAll storage system

    From the surface and what I have been able to see so far, looks like a good set of incremental enhancements from HP. Not much else to say until I can get some time to dig around deep to see what can be found on more details, however check out Calvin Zito (aka @hpstorageguy) the HP storage blogger who should have more information from HP.

    Ok, nuff said (for now).

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2012 StorageIO and UnlimitedIO All Rights Reserved

    SSD, flash and DRAM, DejaVu or something new?

    StorageIO industry trends cloud, virtualization and big data

    Recently I was in Europe for a couple of weeks including stops at Storage Networking World (SNW) Europe in Frankfurt, StorageExpo Holland, Ceph Day in Amsterdam (object and cloud storage), and Nijkerk where I delivered two separate 2 day, and a single 1 day seminar.

    Image of Frankfurt transtationImage of inside front of ICE train going from Frankfurt to Utrecht

    At the recent StorageExpo Holland event in Utrecht, I gave a couple of presentations, one on cloud, virtualization and storage networking trends, the other taking a deeper look at Solid State Devices (SSD’s). As in the past, StorageExpo Holland was great in a fantastic venue, with many large exhibits and great attendance which I heard was over 6,000 people over two days (excluding exhibitor vendors, vars, analysts, press and bloggers) which was several times larger than what was seen in Frankfurt at the SNW event.

    Image of Ilja Coolen (twitter @@iCoolen) who was session host for SSD presentation in UtrechtImage of StorageExpo Holland exhibit show floor in Utrecht

    Both presentations were very well attended and included lively interactive discussion during and after the sessions. The theme of my second talk was SSD, the question is not if, rather what to use where, how and when which brings us up to this post.

    For those who have been around or using SSD for more than a decade outside of cell phones, camera, SD cards or USB thumb drives, that probably means DRAM based with some form of data persistency mechanisms. More recently mention SSD and that implies nand flash-based, either MLC or eMLC or SLC or perhaps emerging mram or PCM. Some might even think of NVRAM or other forms of SSD including emerging mram or mem-resistors among others, however lets stick to nand flash and dram for now.

    image of ssd technology evolution

    Often in technology what is old can be new, what is new can be seen as old, if you have seen, experienced or done something before you will have a sense of DejaVu and it might be evolutionary. On the other hand, if you have not seen, heard, experienced, or found a new audience, then it can be  revolutionary or maybe even an industry first ;).

    Technology evolves, gets improved on, matures, and can often go in cycles of adoption, deployment, refinement, retirement, and so forth. SSD in general has been an on again, off again type cycle technology for the past several decades except for the past six to seven years. Normally there is an up cycle tied to different events, servers not being fast enough or affordable so use SSD to help address performance woes, or drives and storage systems not being fast enough and so forth.

    Btw, for those of you who think that the current SSD focused technology (nand flash) is new, it is in fact 25 years old and still evolving and far from reaching its full potential in terms of customer deployment opportunities.

    StorageIO industry trends cloud, virtualization and big data

    Nand flash memory has helped keep SSD practical for the past several years riding the similar curve that is keeping hard disk drives (HDD’s) that they were supposed  to replace alive. That is improved reliability, endurance or duty cycle, better annual failure rate (AFR), larger space capacity, lower cost, and enhanced interfaces, packaging, power and functionality.

    Where SSD can be used and options

    DRAM historically at least for enterprise has been the main option for SSD based solutions using some form of data persistency. Data persistency options include battery backup combined with internal HDD’s to de stage information from the DRAM before power was lost. TMS (recently bought by IBM) was one of the early SSD vendors from the DRAM era that made the transition to flash including being one of the first many years ago to combine DRAM as a cache layer over nand flash as a persistency or de-stage layer. This would be an example of if you were not familiar with TMS back then and their capacities, you might think or believe that some more recent introductions are new and revolutionary, and perhaps they are in their own right or with enough caveats and qualifiers.

    An emerging trend, which for some will be Dejavu, is that of using more DRAM in combination with nand flash SSD.

    Oracle is one example of a vendor who IMHO rather quietly (intentionally or accidentally) has done this in the 7000 series storage systems as well as ExaData based database storage systems. Rest assured they are not alone and in fact many of the legacy large storage vendors have also piled up large amounts of DRAM based cache in their storage systems. For example EMC with 2TByte of DRAM cache in their VMAX 40K, or similar systems from Fujitsu HP, HDS, IBM and NetApp (including recent acquisition of DRAM based CacheIQ) among others. This has also prompted the question of if SSD has been successful in traditional storage arrays, systems or appliances as some would have you believe not, click here to learn more and cast your vote.

    SSD, IO, memory and storage hirearchy

    So is the future in the past? Some would say no, some will say yes, however IMHO there are lessons to learn and leverage from the past while looking and moving forward.

    Early SSD’s were essentially RAM disks, that is a portion of main random access memory (RAM) or what we now call DRAM set aside as a non persistent (unless battery backed up) cache or device. Using a device driver, applications could use the RAM disk as though it were a normal storage system. Different vendors springing up with drivers for various platforms and disappeared as their need were reduced with faster storage systems, interfaces and ram disks drives supplied by vendors, not to mention SSD devices.

    Oh, for you tech trivia types, there was also database machines from the late 80’s such as Briton Lee that would offload your database processing functions to a specialized appliance. Sound like Oracle ExaData  I, II or III to anybody?

    Image of Oracle ExaData storage system

    Ok, so we have seen this movie before, no worries, old movies or shows get remade, and unless you are nostalgic or cling to the past, sure some of the remakes are duds, however many can be quite good.

    Same goes with the remake of some of what we are seeing now. Sure there is a generation that does not know nor care about the past, its full speed ahead and leverage what will get them there.

    Thus we are seeing in memory databases again, some of you may remember the original series (pick your generation, platform, tool and technology) with each variation getting better. With 64 bit processor, 128 bit and beyond file system and addressing, not to mention ability for more DRAM to be accessed directly, or via memory address extension, combined with memory data footprint reduction or compression, there is more space to put things (e.g. no such thing as a data or information recession).

    Lets also keep in mind that the best IO is the IO that you do not have to do, and that SSD which is an extension of the memory map plays by the same rules of real estate. That is location matters.

    Thus, here we go again for some of you (DejaVu), while for others get ready for a new and exciting ride (new and revolutionary). We are back to the future with in memory database which while for a time will take some pressure from underlying IO systems until they once again out grow server memory addressing limits (or IT budgets).

    However for those who do not fall into a false sense of security, no fear, as there is no such thing as a data or information recession. Sure as the sun rises in the east and sets in the west, sooner or later those IO’s that were or are being kept in memory will need to be de-staged to persistent storage, either nand flash SSD, HDD or somewhere down the road PCM, mram and more.

    StorageIO industry trends cloud, virtualization and big data

    There is another trend that with more IOs being cached, reads are moving to where they should resolve which is closer to the application or via higher up in the memory and IO pyramid or hierarchy (shown above).

    Thus, we could see a shift over time to more writes and ugly IOs being sent down to the storage systems. Keep in mind that any cache historically provides temporal relieve, question is how long of a temporal relief or until the next new and revolutionary or DejaVu technology shows up.

    Ok, go have fun now, nuff said.

    Cheers gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2012 StorageIO and UnlimitedIO All Rights Reserved

    Give HP storage some love and short strokin

    Server and StorageIO industry trends and perspective DAS

    Following up from my last post over at InfoStor about metrics that matter, here is a link to a new piece that I did on storage vendors benchmarking and related topics. This new post looked at an storage performance council (SPC1) benchmark that HP did with their P10000 (e.g. 3PAR) storage system under assertions by some in the industry that they were short stroking to meet better performance.

    Amazon Web Services (AWS)

    I’m surprised some creative technical marketer, blogger or prankster has yet to rework Clarence Carters (e.g. Dr. CC) iconic song into something about storage performance and capacity short strokin.


    Ok, nuff said before I get a visit from the HP truth squads, in the meantime, give HP a hug and some love if so inclined.

    Cheers Gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2012 StorageIO and UnlimitedIO All Rights Reserved

    Are large storage arrays dead at the hands of SSD?

    Storage I/O trends

    An industry trends and perspective.

    .

    Are large storage arrays dead at the hands of SSD? Short answer NO not yet.
    There is still a place for traditional storage arrays or appliances particular those with extensive features, functionality and reliability availability serviceability (RAS). In other words, there is still a place for large (and small) storage arrays or appliances including those with SSDs.

    Is there a place for newer flash SSD storage systems, appliances and architectures? Yes
    Similar to how there is a place for traditional midrange storage arrays or appliances have found their roles vs. traditional higher end so-called enterprise arrays. Think as an example  EMC CLARiiON/VNX or HP EVA/P6000 or HDS AMS/HUS or NetApp FAS or IBM DS5000 or IBM V7000 among others vs. EMC Symmetrix/DMX/VMAX or HP P10000/3Par or HDS VSP/USP or IBM DS8000. In addition to traditional enterprise or high-end storage systems and midrange also known as modular, there are also specialized appliances or targets such as for backup/restore and archiving. Also do not forget the IO performance SSD appliances like those from TMS among others that have been around for a while.

    Is the role of large storage systems changing or evolving? Yes
    Given their scale and ability to do large amounts of work in a dense footprint, for some the role of these systems is still mission critical tier 1 application and data support. For other environments, their role continues to evolve being used for high-density tier 2 bulk or even near-line storage for on-line access at scale.

    Storage I/O trends

    Does this mean there is completion between the old and new systems? Yes
    In some circumstances as we have seen already with SSD solutions. Some will place as competing or replacements while others as complementing. For example in the PCIe flash SSD card segment EMC VFCache is positioned is complementing Dell, EMC, HDS, HP, IBM, NetApp, Oracle or others storage vs. FusionIO who positions as a replacement for the above and others. Another scenario is how some SSD vendors have and continue to position their all-flash SSD arrays using either drives or PCIe cards to complement and coexist with other storage systems in an environment (e.g. data center level tiering) vs. as a replacement. Also keep in mind SSD solutions that also support a mix of flash devices and traditional HDDs for capacity and cost savings or cloud access in the same solution.

    Does this mean that the industry has adopted all SSD appliances as the state of art?
    Avoid confusing industry adoption or talk with industry and customer deployment. They are similar, however one is focused on what the industry talks about or discusses as state of art or the future while the other is what customers are doing. Certainly some of the new flash SSD appliance and storage startups such as Solidfire, Nexgen, Violin, Whiptail or veteran TMS among others have promising futures, some of which may actually be in play with the current SSD market shakeout and consolidation.

    Does that mean everybody is going SSD?
    SSD customer adoption and deployment continues to grow, however so too does the deployment of high-capacity HDDs.

    Storage I/O trends

    Do SSDs need HDDs, do HDDs need SSDs? Yes
    Granted there are environments where needs can be addressed by all of one or the other. However at least near term, there is a very strong market for tiering and mix of SSD, some fast HDDs and lots of high-capacity HDDs to meet various needs including performance, availability, capacity, energy and economics. After all, there is no such thing, as a data or information recession yet budgets are tight or being reduced. Likewise, people and data are living longer.

    What does this mean?
    If there, were no such thing as a data recession and budgets a non-issue, perhaps everything could move to all flash SSD storage systems. However, we also know that people and data are living longer along with changing data life-cycle patterns. There is also the need for performance to close the traditional data center IO performance to space capacity gap and bottlenecks as well as store and keep data longer.

    There will continue to be a need for a mix of high-capacity and high performance. More IO will continue to gravitate towards the IO appliances, however more data will settle in for longer-term retention and continued access as data life-cycle continue to evolve. Watch for more SSD and cache in the large systems, along with higher density SAS-NL (SAS Near Line e.g. high capacity) type drives appearing in those systems.

    If you like new shiny new toys or technology (SNTs) to buy, sell or talk about, there will be plenty of those to continue industry adoption while for those who are focused on industry deployment, there will be a mix of new, and continued evolution for implementation.

    Related links
    Industry adoption vs. industry deployment, is there a difference?

    Industry trend: People plus data are aging and living longer

    No Such Thing as an Information Recession

    Changing Lifecycles & Data Footprint Reduction
    What is the best kind of IO? The one you do not have to do
    Is SSD dead? No, however some vendors might be
    Speaking of speeding up business with SSD storage
    Are Hard Disk Drives (HDD’s) getting too big?
    IT and storage economics 101, supply and demand
    Has SSD put Hard Disk Drives (HDD’s) On Endangered Species List?
    Why SSD based arrays and storage appliances can be a good idea (Part I)
    Researchers and marketers don’t agree on future of nand flash SSD
    EMC VFCache respinning SSD and intelligent caching (Part I)
    SSD options for Virtual (and Physical) Environments Part I: Spinning up to speed on SSD

    Ok, nuff said for now

    Cheers Gs

    Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

    twitter @storageio

    All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2012 StorageIO and UnlimitedIO All Rights Reserved