Tag: disaster recovery

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A Story About Stadiums Along With Seismic Activity

server storage I/O trends

A Story About Stadiums Along With Seismic Activity

I find in my inbox several pitches a day for briefings, products, vendors, services, authors, books, blogs and other things to cover, write about or simply take their pitch and post it as is, or with some editing. Of course, there are also the pitches or should I say, offers for somebody to so kindly craft content to appear on my sites along with offers of $50 to $75 USD (or more) along with a do follow a link that I decline. Note, if any of you are looking for or interested in those types of offers, let me know and will gladly forward them to you.

Most of the pitch story ideas are already written as, well, stories vs. what they are looking for, presenting, providing not surprisingly missing the mark. However every now and then I come across something that is worth a read like this one here below. It really does not have much to do with IT or data infrastructures, although you might find a remote connection to data center vibration dampening, sports or other things.

I Will leave it up to you to determine if this is worth reading, informative, perhaps even an entertaining distraction from the United Airlines PR debacle among other things (disclosure: I have no affiliation with those mentioned in the following or their agencies).

PR Contact: Miguel Casellas-Gil: 727-443-7115 ext 214
MiguelCG@news-experts.com

Seismic Celebrations Present Concern
Over Safety In Stadiums

As Sports Stadiums Age, Questions Surround Safety Of Structures

With his team leading 34-30 in the final minutes of a Wild Card Playoff game against the New Orleans Saints in 2011, Seattle Seahawks running back Marshawn Lynch took a handoff and exploded through the hole, beginning what would turn out to be a 67-yard touchdown run.

Odds are as Lynch was sealing the victory for the Seahawks against the defending Super Bowl Champions, nobody in the stands was worried about the structural soundness of CenturyLink Field.

Sitting a few thousand miles away on a tiny island at North Tonawanda, NY, just outside of Niagara Falls, Douglas P. Taylor, CEO of Taylor Devices (www.taylordevices.com/), no doubt looked at Lynch’s run through a different lens than most Seahawks fans that day.

Taylor’s daily job involves controlling and stopping the movement of masses. No, he’s not a linebacker, he’s an engineer, and his company manufactures seismic dampers that protect structures during such events as earthquakes and high winds.

As Lynch rumbled down the sideline for the game-winning touchdown, something else was rumbling in Seattle that day. Lynch’s run led to such a frenzy in the stands that jumping fans caused a 1.0 earthquake to register at the Pacific Northwest Seismic Network.

Lynch helped set off seismic alarms again in 2014 on touchdown run, and football fans of another sort on the other side of the pond got into the act earlier this year, causing what amounted to a 1.0 Earthquake in Spain in celebration of an FC Barcelona win.

Taylor’s firm wasn’t involved in the construction of either facility in Seattle or Barcelona, but it was heavily involved with BC Place, a new stadium in Vancouver, and Safeco Field, the retractable roof stadium that serves as the home of the Seattle Mariners.

“Those who are going to sporting events should be made aware that technology already exists to protect a structure and its occupants during wind and seismic events,” Taylor says. “My hope is that a fan’s biggest worry is the score of the game and not whether the stands around him are going to collapse.”

Of Major League Baseball’s 30 stadiums, 18 were built in 1995 or later, with five of those opening in the past decade. When play opens on the 2017 NFL season, 10 of its stadiums will have opened their doors in 1994 or earlier, with the remaining 21 opening in 1995 or later.

“Any stadium in a high seismic zone that was designed before 1995 probably does not meet the updated seismic codes,” Taylor says. “For stadiums subject only to high winds, older designs may well meet the current codes. However, these codes usually only provide a structure that won’t totally collapse.

While certain weather and nature-related phenomena such as hurricanes and snow storms can be identified by meteorologists well in advance to postpone games, there is no early-warning system for an earthquake.

Several professional stadiums – not to mention a large number of college football stadiums – are near fault lines in California and in the Midwest.

According to the U.S. Geological Survey, there is a seven to 10 percent chance an earthquake magnitude 6.0 or higher will strike in the next 50 years along the New Madrid Fault Line in the Midwest. California on the other hand – the current home of five MLB teams and four NFL teams – is staring down the barrel of a gun ready to fire off a 7.0 magnitude earthquake or higher at any time.

“The northern part of the state is long overdue for a powerful earthquake (7.0 or higher) along the San Andreas fault,” Taylor says. “San Diego and Los Angeles aren’t safe either. A new fault line was discovered in the Southern part of the state earlier this year that could cause an earthquake as powerful as 7.4 on the Richter Scale.”

About Douglas P. Taylor

Douglas P. Taylor is the CEO of Taylor Devices (www.taylordevices.com), which manufactures seismic dampers that protect structures during such events as earthquakes and high winds. He is inventor or co-inventor of 34 patents in the fields of energy management, hydraulics and shock isolation. In 2015, he was inducted into the Space Technology Hall of Fame by NASA and the Space Foundation.

If you would like to run the above article, please feel free to do so. I can also provide images to accompany it. If you’re interested in interviewing Douglas Taylor, having him provide comments, or having him write an exclusive article for you let me know and I’ll gladly work out the details.

Miguel Casellas-Gil
Print Campaign Manager
News and Experts
3748 Turman Loop #101
Wesley Chapel, FL 33544
Tel: 727-443-7115, Extension 214
www.newsandexperts.com

Where to Learn More

Want to learn more see the contact information above.

What this all means

Infrastructure items from roads, bridges, airports, sewer, water, electrical power and data centers (along with the data infrastructure contents inside of them) of all age. Likewise, they are at risk from acts of man, as well as acts of nature needing to be resilient. Ask yourself how resilient is your data infrastructure, including if it is legacy, cloud or hybrid.

Ok, nuff said (for now…).

Cheers
Gs

Greg Schulz – Microsoft MVP Cloud and Data Center Management, VMware vExpert (and vSAN). Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press), Resilient Storage Networks (Elsevier) and twitter @storageio. Watch for the Spring 2017 release of his new book “Software-Defined Data Infrastructure Essentials” (CRC Press).

Courteous comments are welcome for consideration. First published on https://storageioblog.com any reproduction in whole, in part, with changes to content, without source attribution under title or without permission is forbidden.

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2023 Server StorageIO(R) and UnlimitedIO. All Rights Reserved.

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Preparing For World Backup Day 2017 Are You Prepared

Preparing For World Backup Day 2017 Are You Prepared

In case you have forgotten, or were not aware, this coming Friday March 31 is World Backup Day 2017 (and recovery day). The annual day is a to remember to make sure you are protecting your applications, data, information, configuration settings as well as data infrastructures. While the emphasis is on Backup, that also means recovery as well as testing to make sure everything is working properly as part of on-prem and cloud data protection.

What the Vendors Have To Say

Today I received the following from Kylle over at TOUCHDOWNPR on behalf of their clients providing their perspectives on what World Backup Day means, or how to be prepared. Keep in mind these are not Server StorageIO clients (granted some have been in the past, or I know them, that is a disclosure btw), and this is in no way an endorsement of what they are saying, or advocating. Instead, this is simply passing along to you what was given to me.

Not included in this list? No worries, add your perspectives (politely) to the comments, or, drop me a note, and perhaps I will do a follow-up or addition to this.

Kylle O’Sullivan
TOUCHDOWNPR
Email: Kosullivan@touchdownpr.com
Mobile: 508-826-4482
Skype: Kylle.OSullivan

“Data loss and disruption happens far too often in the enterprise. Research by Ponemon in 2016 estimates the average cost of an unplanned outage has spiralled to nearly $9,000 a minute, causing crippling downtime as well as financial and reputational damage. Legacy backups simply aren’t equipped to provide seamless operations, with zero Recovery Point Objectives (RPO) should a disaster strike. In order to guarantee the availability of applications, synchronous replication with real-time analytics needs to be simple to setup, monitor and manage for application owners and economical to the organization. That way, making zero data loss attainable suddenly becomes a reality.” – Chuck Dubuque, VP Product Marketing, Tintri

“With today’s “always-on” business environment, data loss can destroy a company’s brand and customer trust. A multiple software-based strategy with software-defined and hyperconverged storage infrastructure is the most effective route for a flexible backup plan.  With this tactic, snapshots, replication and stretched clusters can help protect data, whether in a local data center cluster, across data centers or across the cloud. IT teams rely on these software-based policies as the backbone of their disaster recovery implementations as the human element is removed. This is possible as the software-based strategy dictates that all virtual machines are accurately, automatically and consistently replicated to the DR sites. Through this automatic and transparent approach, no administrator action is required, saving employees time, money and providing peace of mind that business can carry on despite any outage.” – Patrick Brennan, Senior Product Marketing Manager, Atlantis Computing

“It’s only a matter of time before your datacenter experiences a significant outage, if it hasn’t already, due to a wide range of causes, from something as simple as human error or power failure to criminal activity like ransomware and cyberattacks, or even more catastrophic events like hurricanes. Shifting thinking to ‘when’ as opposed to ‘if’ something like this happens is crucial; crucial to building a more flexible and resilient IT infrastructure that can withstand any kind of disruption resulting in negative impact on business performance. World Backup Day reminds us of the importance of both having a backup plan in place and as well as conducting regular reviews of current and new technology to do everything possible to keep business running without interruption. Organizations today are highly aware that they are heavily dependent on data and critical applications, and that losing even just an hour of data can greatly harm revenues and brand reputation, sometimes beyond repair. Savvy businesses are taking an all-inclusive approach to this problem that incorporates cloud-based technologies into their disaster recovery plans. And with consistent testing and automation, they are ensuring that those plans are extremely simple to execute against in even the most challenging of situations, a key element of successfully avoiding damaging downtime.” Rob Strechay, VP Product, Zerto

“Data is one of the most valuable business assets and when it comes to data protection chief among its IT challenges is the ever-growing rate of data and the associated vulnerability. Backup needs to be reliable, fast and cost efficient. Organizations are on the defensive after a disaster and being able to recover critical data within minutes is crucial. Breakthroughs in disk technologies and pricing have led to very dense arrays that are power, cost and performance efficient. Backup has been revolutionized and organizations need to ensure they are safeguarding their most valuable commodity – not just now but for the long term. Secure archive platforms are complementary and create a complete recovery strategy.”  – Geoff Barrall, COO, Nexsan

Consider the DR Options that Object Storage Adds
“Data backup and disaster recovery used to be treated as separate processes, which added complexity. But with object storage as a backup target you now have multiple options to bring backup and DR together in a single flow. You can configure a hybrid cloud and tier a portion of your data to the public cloud, or you can locate object storage nodes at different locations and use replication to provide geographic separation. So, this World Backup Day, consider how object storage has increased your options for meeting this critical need.” – Jon Toor, Cloudian CMO

Whats In Your Data Protection Toolbox

What tools, technologies do you have in your data protection toolbox? Do you only have a hammer and thus answer to every situation is that it looks like a nail? Or, do you have multiple tools, technologies combined with your various tradecraft experiences to applice different techniques?

storageio data protection toolbox

Where To Learn More

Following these links to additional related material about backup, restore, availability, data protection, BC, BR, DR along with associated topics, trends, tools, technologies as well as techniques.

Time to restore from backup: Do you know where your data is?
February 2017 Server StorageIO Update Newsletter
Data Infrastructure Server Storage I/O Tradecraft Trends
Data Infrastructure Server Storage I/O related Tradecraft Overview
Data Infrastructure Primer and Overview (Its Whats Inside The Data Center)
What’s a data infrastructure?
Ensure your data infrastructure remains available and resilient
Part III Until the focus expands to data protection – Taking action
Welcome to the Data Protection Diaries
Backup, Big data, Big Data Protection, CMG & More with Tom Becchetti Podcast
Six plus data center software defined management dashboards
Cloud Storage Concerns, Considerations and Trends
Software Defined, Cloud, Bulk and Object Storage Fundamentals (www.objectstoragecenter.com)

Data Infrastructure Overview, Its Whats Inside of Data Centers
All You Need To Know about Remote Office/Branch Office Data Protection Backup (free webinar with registration)
Software Defined, Converged Infrastructure (CI), Hyper-Converged Infrastructure (HCI) resources
The SSD Place (SSD, NVM, PM, SCM, Flash, NVMe, 3D XPoint, MRAM and related topics)
The NVMe Place (NVMe related topics, trends, tools, technologies, tip resources)
Data Protection Diaries (Archive, Backup/Restore, BC, BR, DR, HA, RAID/EC/LRC, Replication, Security)
Software Defined Data Infrastructure Essentials (CRC Press 2017) including SDDC, Cloud, Container and more
Various Data Infrastructure related events, webinars and other activities

Additional learning experiences along with common questions (and answers), as well as tips can be found in Software Defined Data Infrastructure Essentials book.

Software Defined Data Infrastructure Essentials Book SDDC

What This All Means

Backup of data is important, so to is recovery which also means testing. Testing means more than just if you can read the tape, disk, SSD, USB, cloud or other medium (or location). Go a step further and verify that not only you can read the data from the medium, also if your applications or software are able to use it. Have you protected your applications (e.g. not just the data), security keys, encryption, access, dedupe and other certificates along with metadata as well as other settings? Do you have a backup or protection copy of your protection including recovery tools? What granularity of protection and recovery do you have in place, when did you test or try it recently? In other words, what this all means is be prepared, find and fix issues, as well as in the course of testing, don’t cause a disaster.

Ok, nuff said, for now.

Gs

Greg Schulz – Microsoft MVP Cloud and Data Center Management, VMware vExpert 2010-2017 (vSAN and vCloud). Author of Software Defined Data Infrastructure Essentials (CRC Press), as well as Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press), Resilient Storage Networks (Elsevier) and twitter @storageio. Courteous comments are welcome for consideration. First published on https://storageioblog.com any reproduction in whole, in part, with changes to content, without source attribution under title or without permission is forbidden.

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO. All Rights Reserved. StorageIO is a registered Trade Mark (TM) of Server StorageIO.

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Data Protection Diaries: March 31 World Backup Day is Restore Data Test Time

Storage I/O trends

World Backup Day Generating Awareness About Data Protection

This World Backup Day piece is part of my ongoing Data Protection Diaries series of posts (www.dataprotecitondiaries.com) about trends, strategies, tools and best practices spanning applications, archiving, backup/restore, business continuance (BC), business resiliency (BR), cloud, data footprint reduction (DFR), security, servers, storage and virtualization among other related topic themes.

data protection threat risk scenarios
Different threat risks and reasons to protect your digital assets (data)

March 31 is World Backup Day which means you should make sure that your data and digital assets (photos, videos, music or audio, scanned items) along with other digital documents are protected. Keep in mind that various reasons for protecting, preserving and serving your data regardless of if you are a consumer with needs to protect your home and personal information, or a large business, institution or government agency.

Why World Backup Day and Data Protection Focus

By being protected this means making sure that there are copies of your documents, data, files, software tools, settings, configurations and other digital assets. These copies can be in different locations (home, office, on-site, off-site, in the cloud) as well as for various points in time or recovery point objective (RPO) such as monthly, weekly, daily, hourly and so forth.

Having different copies for various times (e.g. your protection interval) gives you the ability to go back to a specific time to recover or restore lost, stolen, damaged, infected, erased, or accidentally over-written data. Having multiple copies is also a safeguard incase either the data, files, objects or items being backed up or protected are bad, or the copy is damaged, lost or stolen.

Restore Test Time

While the focus of world backup data is to make sure that you are backing up or protecting your data and digital assets, it is also about making sure what you think is being protected is actually occurring. It is also a time to make sure what you think is occurring or know is being done can actually be used when needed (restore, recover, rebuild, reload, rollback among other things that start with R). This means testing that you can find the files, folders, volumes, objects or data items that were protected, use those copies or backups to restore to a different place (you don’t want to create a disaster by over-writing your good data).

In addition to making sure that the data can be restored to a different place, go one more step to verify that the data can actually be used which means has it be decrypted or unlocked, have the security or other rights and access settings along with meta data been applied. While that might seem obvious it is often the obvious that will bite you and cause problems, hence take some time to test that all is working, not to mention get some practice doing restores.

Data Protection and Backup 3 2 1 Rule and Guide

Recently I did a piece based on my own experiences with data protection including Backup as well as Restore over at Spiceworks called My copies were corrupted: The 3-2-1 rule. For those not familiar, or as a reminder 3 2 1 means have more than three copies or better yet, versions stored on at least two different devices, systems, drives, media or mediums in at least one different location from the primary or main copy.

Following is an excerpt from the My copies were corrupted: The 3-2-1 rule piece:

Not long ago I had a situation where something happened to an XML file that I needed. I discovered it was corrupted, and I needed to do a quick restore.

“No worries,” I thought, “I’ll simply copy the most recent version that I had saved to my file server.” No such luck. That file had been just copied and was damaged.

“OK, no worries,” I thought. “That’s why I have a periodic backup copy.” It turns out that had worked flawlessly. Except there was a catch — it had backed up the damaged file. This meant that any and all other copies of the file were also damaged as far back as to when the problem occurred.

Read the full piece here.

Backup and Data Protection Walking the Talk

Yes I eat my own dog food meaning that I practice what I talk about (e.g. walking the talk) leveraging not just a  3 2 1 approach, actually more of a 4 3 2 1 hybrid which means different protection internals, various retention’s and frequencies, not all data gets treated the same, using local disk, removable disk to go off-site as well as cloud. I also test candidly more often by accident using the local, removable and cloud copies when I accidentally delete something, or save the wrong version.

Some of my data and applications are protected throughout the day, others on set schedules that vary from hours to days to weeks to months or more. Yes, some of my data such as large videos or other items that are static do not change, so why backup them up or protect every day, week or month? I also align the type of protection, frequency, retention to meet different threat risks, as well as encrypt data. Part of actually testing and using the restores or recoveries is also determining what certificates or settings are missing, as well as where opportunities exist or needed to enhance data protection.

Closing comments (for now)

Take some time to learn more about data protection including how you can improve or modernize while rethinking what to protect, when, where, why how and with what.

In addition to having copies from different points in time and extra copies in various locations, also make sure that they are secured or encrypted AND make sure to protect your encryption keys. After all, try to find a digital locksmith to unlock your data who is not working for a government agency when you need to get access to your data ;)…

Learn more about data protection including Backup/Restore at www.storageioblog.com/data-protection-diaries-main/ where there are a collection of related posts and presentations including:

Also check out the collection of technology and vendor / product neutral data protection and backup/restore content at BackupU (disclosure: sponsored by Dell Data Protection Software) that includes various webinars and Google+ hangout sessions that I have been involved with.

Watch for more data protection conversations about related trends, themes, technologies, techniques perspectives in my ongoing data protection diaries discussions as well as read more about Backup and other related items at www.storageioblog.com/data-protection-diaries-main/.

Ok, nuff said

Cheers
Gs

Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)
twitter @storageio

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved

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If March 31st is backup day, dont be fooled with restore on April 1st

With March 31st as world backup day, hopefully some will keep recovery and restoration in mind to not be fooled on April 1st.

Lost data

When it comes to protecting data, it may not be a headline news disaster such as earthquake, fire, flood, hurricane or act of man, rather something as simply accidentally overwriting a file, not to mention virus or other more likely to occur problems. Depending upon who you ask, some will say backup or saving data is more important while others will standby that it is recovery or restoration that matter. Without one the other is not practical, they need each other and both need to be done as well as tested to make sure they work.

Just the other day I needed to restore a file that I accidentally overwrote and as luck would have it, my local bad copy had also just overwrote my local backup. However I was able to go and pull an earlier version from my cloud provider which gave a good opportunity to test and try some different things. In the course of testing, I did find some things that have since been updated as well as found some things to optimize for the future.

Destroyed data

My opinion is that if not used properly including ignoring best practices, any form of data storage medium or media as well as software could result or be blamed for data loss. For some people they have lost data as a result of using cloud storage services just as other people have lost data or access to information on other storage mediums and solutions. For example, data has been lost on cloud, tape, Hard Disk Drives (HDDs), Solid State Devices (SSD), Hybrid HDDs (HHDD), RAID and non RAID, local and remote and even optical based storage systems large and small. In some cases, there have been errors or problems with the medium or media, in other cases storage systems have lost access to, or lost data due to hardware, firmware, software, or configuration including due to human error among other issues.

Now is the time to start thinking about modernizing data protection, and that means more than simply swapping out media. Data protection modernization the past several years has been focused on treating the symptoms of downstream problems at the target or destination. This has involved swapping out or moving media around, applying data footprint reduction (DFR) techniques downstream to give near term tactical relief as has been the cause with backup, restore, BC and DR for many years. The focus is starting to expand to how to discuss the source of the problem with is an expanding data footprint upstream or at the source using different data footprint reduction tools and techniques. This also means using different metrics including keeping performance and response time in perspective as part of reduction rates vs. ratios while leveraging different techniques and tools from the data footprint reduction tool box. In other words, its time to stop swapping out media like changing tires that keep going flat on a car, find and fix the problem, change the way data is protected (and when) to cut the impact down stream.

Here is a link to a free download of chapter 5 (Data Protection: Backup/Restore and Business Continuance / Disaster Recovery) from my new book Cloud and Virtual Data Storage Networking (CRC Press).

Cloud and Virtual Data Storage NetworkingIntel Recommended Reading List

Additional related links to read more and sources of information:

Choosing the Right Local/Cloud Hybrid Backup for SMBs
E2E Awareness and insight for IT environments
Poll: What Do You Think of IT Clouds?
Convergence: People, Processes, Policies and Products
What do VARs and Clouds as well as MSPs have in common?
Industry adoption vs. industry deployment, is there a difference?
Cloud conversations: Loss of data access vs. data loss
Clouds and Data Loss: Time for CDP (Commonsense Data Protection)?
Clouds are like Electricity: Dont be scared
Wit and wisdom for BC and DR
Criteria for choosing the right business continuity or disaster recovery consultant
Local and Cloud Hybrid Backup for SMBs
Is cloud disaster recovery appropriate for SMBs?
Laptop data protection: A major headache with many cures
Disaster recovery in the cloud explained
Backup in the cloud: Large enterprises wary, others climbing on board
Cloud and Virtual Data Storage Networking (CRC Press, 2011)
Enterprise Systems Backup and Recovery: A Corporate Insurance Policy

Take a few minutes out of your busy schedule and check to see if your backups and data protection are working, as well as make sure to test restoration and recovery to avoid an April fools type surprise. One last thing, you might want to check out the data storage prayer while you are at it.

Ok, nuff said for now.

Cheers gs

Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

twitter @storageio

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2012 StorageIO and UnlimitedIO All Rights Reserved

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The blame game: Does cloud storage result in data loss?

I recently came across a piece by Carl Brooks over at IT Tech News Daily that caught my eye, title was Cloud Storage Often Results in Data Loss. The piece has an effective title (good for search engine: SEO optimization) as it stood out from many others I saw on that particular day.

Industry Trend: Cloud storage

What caught my eye on Carls piece is that it reads as if the facts based on a quick survey point to clouds resulting in data loss, as opposed to being an opinion that some cloud usage can result in data loss.

Data loss

My opinion is that if not used properly including ignoring best practices, any form of data storage medium or media could result or be blamed for data loss. For some people they have lost data as a result of using cloud storage services just as other people have lost data or access to information on other storage mediums and solutions. For example, data has been lost on tape, Hard Disk Drives (HDDs), Solid State Devices (SSD), Hybrid HDDs (HHDD), RAID and non RAID, local and remote and even optical based storage systems large and small. In some cases, there have been errors or problems with the medium or media, in other cases storage systems have lost access to, or lost data due to hardware, firmware, software, or configuration including due to human error among other issues.

Data loss

Technology failure: Not if, rather when and how to decrease impact
Any technology regardless of what it is or who it is from along with its architecture design and implementation can fail. It is not if, rather when and how gracefully along with what safeguards to decrease the impact, in addition to containing or isolating faults differentiates various products or solutions. How they automatically repair and self heal to keep running or support accessibility and maintain data integrity are important as is how those options are used. Granted a failure may not be technology related per say, rather something associated with human intervention, configuration, change management (or lack thereof) along with accidental or intentional activities.

Walking the talk
I have used public cloud storage services for several years including SaaS and AaaS as well as IaaS (See more XaaS here) and knock on wood, have not lost any data yet, loss of access sure, however not data being lost.

I follow my advice and best practices when selecting cloud providers looking for good value, service level agreements (SLAs) and service level objectives (SLOs) over low cost or for free services.

In the several years of using cloud based storage and services there has been some loss of access, however no loss of data. Those service disruptions or loss of access to data and services ranged from a few minutes to a little over an hour. In those scenarios, if I could not have waited for cloud storage to become accessible, I could have accessed a local copy if it were available.

Had a major disruption occurred where it would have been several days before I could gain access to that information, or if it were actually lost, I have a data insurance policy. That data insurance policy is part of my business continuance (BC) and disaster recovery (DR) strategy. My BC and DR strategy is a multi layered approach combining local, offline and offsite as along with online cloud data protection and archiving.

Assuming my cloud storage service could get data back to a given point (RPO) in a given amount of time (RTO), I have some options. One option is to wait for the service or information to become available again assuming a local copy is no longer valid or available. Another option is to start restoration from a master gold copy and then roll forward changes from the cloud services as that information becomes available. In other words, I am using cloud storage as another resource that is for both protecting what is local, as well as complimenting how I locally protect things.

Minimize or cut data loss or loss of access
Anything important should be protected locally and remotely meaning leveraging cloud and a master or gold backup copy.

To cut the cost of protecting information, I also leverage archives, which mean not all data gets protected the same. Important data is protected more often reducing RPO exposure and speed up RTO during restoration. Other data that is not as important is protected, however on a different frequency with other retention cycles, in other words, tiered data protection. By implementing tiered data protection, best practices, and various technologies including data footprint reduction (DFR) such as archive, compression, dedupe in addition to local disk to disk (D2D), disk to disk to cloud (D2D2C), along with routine copies to offline media (removable HDDs or RHDDs) that go offsite,  Im able to stretch my data protection budget further. Not only is my data protection budget stretched further, I have more options to speed up RTO and better detail for recovery and enhanced RPOs.

If you are looking to avoid losing data, or loss of access, it is a simple equation in no particular order:

  • Strategy and design
  • Best practices and processes
  • Various technologies
  • Quality products
  • Robust service delivery
  • Configuration and implementation
  • SLO and SLA management metrics
  • People skill set and knowledge
  • Usage guidelines or terms of service (ToS)

Unfortunately, clouds like other technologies or solutions get a bad reputation or blamed when something goes wrong. Sometimes it is the technology or service that fails, other times it is a combination of errors that resulted in loss of access or lost data. With clouds as has been the case with other storage mediums and systems in the past, when something goes wrong and if it has been hyped, chances are it will become a target for blame or finger pointing vs. determining what went wrong so that it does not occur again. For example cloud storage has been hyped as easy to use, don’t worry, just put your data there, you can get out of the business of managing storage as the cloud will do that magically for you behind the scenes.

The reality is that while cloud storage solutions can offload functions, someone is still responsible for making decisions on its usage and configuration that impact availability. What separates various providers is their ability to design in best practices, isolate and contain faults quickly, have resiliency integrated as part of a solution along with various SLAs aligned to what the service level you are expecting in an easy to use manner.

Does that mean the more you pay the more reliable and resilient a solution should be?
No, not necessarily, as there can still be risks including how the solution is used.

Does that mean low cost or for free solutions have the most risk?
No, not necessarily as it comes down to how you use or design around those options. In other words, while cloud storage services remove or mask complexity, it still comes down to how you are going to use a given service.

Shared responsibility for cloud (and non cloud) storage data protection
Anything important enough that you cannot afford to lose, or have quick access to should be protected in different locations and on various mediums. In other words, balance your risk. Cloud storage service provider toned to take responsibility to meet service expectations for a given SLA and SLOs that you agree to pay for (unless free).

As the customer you have the responsibility of following best practices supplied by the service provider including reading the ToS. Part of the responsibility as a customer or consumer is to understand what are the ToS, SLA and SLOs for a given level of service that you are using. As a customer or consumer, this means doing your homework to be ready as a smart educated buyer or consumer of cloud storage services.

If you are a vendor or value added reseller (VAR), your opportunity is to help customers with the acquisition process to make informed decision. For VARs and solution providers, this can mean up selling customers to a higher level of service by making them aware of the risk and reward benefits as opposed to focus on cost. After all, if a order taker at McDonalds can ask Would you like to super size your order, why cant you as a vendor or solution provider also have a value oriented up sell message.

Additional related links to read more and sources of information:

Choosing the Right Local/Cloud Hybrid Backup for SMBs
E2E Awareness and insight for IT environments
Poll: What Do You Think of IT Clouds?
Convergence: People, Processes, Policies and Products
What do VARs and Clouds as well as MSPs have in common?
Industry adoption vs. industry deployment, is there a difference?
Cloud conversations: Loss of data access vs. data loss
Clouds and Data Loss: Time for CDP (Commonsense Data Protection)?
Clouds are like Electricity: Dont be scared
Wit and wisdom for BC and DR
Criteria for choosing the right business continuity or disaster recovery consultant
Local and Cloud Hybrid Backup for SMBs
Is cloud disaster recovery appropriate for SMBs?
Laptop data protection: A major headache with many cures
Disaster recovery in the cloud explained
Backup in the cloud: Large enterprises wary, others climbing on board
Cloud and Virtual Data Storage Networking (CRC Press, 2011)
Enterprise Systems Backup and Recovery: A Corporate Insurance Policy

Poll:  Who is responsible for cloud storage data loss?

Taking action, what you should (or not) do
Dont be scared of clouds, however do your homework, be ready, look before you leap and follow best practices. Look into the service level agreements (SLAs) associated with a given cloud storage product or service. Follow best practices about how you or someone else will protect what data is put into the cloud.

For critical data or information, consider having a copy of that data in the cloud as well as at or in another place, which could be in a different cloud or local or offsite and offline. Keep in mind the theme for critical information and data is not if, rather when so what can be done to decrease the risk or impact of something happening, in other words, be ready.

Data put into the cloud can be lost, or, loss of access to it can occur for some amount of time just as happens with using non cloud storage such as tape, disk or ssd. What impacts or minimizes your risk of using traditional local or remote as well as cloud storage are the best practices, how configured, protected, secured and managed. Another consideration is the type and quality of the storage product or cloud service can have a big impact. Sure, a quality product or service can fail; however, you can also design and configure to decrease those impacts.

Wrap up
Bottom line, do not be scared of cloud storage, however be ready, do your homework, review best practices, understand benefits and caveats, risk and reward. For those who want to learn more about cloud storage (public, private and hybrid) along with data protection, data management, data footprint reduction among other related topics and best practices, I happen to know of some good resources. Those resources in addition to the links provided above are titled Cloud and Virtual Data Storage Networking (CRC Press) that you can learn more about here as well as find at Amazon among other venues. Also, check out Enterprise Systems Backup and Recovery: A Corporate Insurance Policy by Preston De Guise (aka twitter @backupbear ) which is a great resource for protecting data.

Ok, nuff said for now

Cheers gs

Greg Schulz – Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

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