Congratulations to Virident for being bought today for $645 Million USD by Western Digital (WD). Virident a nand flash PCIe card startup vendor has been around for several years and in the last year or two has gain more industry awareness as a competitor to FusionIO among others.
There is a nand flash solid state devices (SSD) cash-dash occurring, not to mention fast cache dances that is occurring the IT and data infrastructure (e.g. storage and IO) sector specifically.
Obviously this begs a couple of questions, some of which I raised in my post yesterday about WD, Virident, Seagate, FusionIO and others.
Questions include
Does this mean Cisco is getting ready to take on EMC, NetApp, HDS and its other storage partners who leverage the Cisco UCS server?
IMHO at least near term no more than they have in the past, nor any more than EMCs partnership with Lenovo indicates a shift in what is done with vBlocks. On the other hand, some partners or customers may be as nervous as a long-tailed cat next to a rocking chair (Google it if you don’t know what it means ;).
Is Cisco going to continue to offer Whiptail SSD storage solutions on a standalone basis, or pull them in as part of solutions similar to what it has done on other acquisitions?
IMHO this is one of the most fundamental questions and despite the press release and statements about this being a UCS focus, a clear sign of proof for Cisco is how they reign in (if they go that route) Whiptail from being sold as a general storage solution (with SSD) as opposed to being part of a solution bundle.
How will Cisco manage its relationship in a coopitition manner cooperating with the likes of EMC in the joint VCE initiative along with FlexPod partner NetApp among others? Again time will tell.
Also while most of the discussions about NetApp have been around the UCS based FlexPod business, there is the other side of the discussion which is what about NetApp E Series storage including the SSD based EF540 that competes with Whiptail (among others).
Many people may not realize how much DAS storage including fast SAS, high-capacity SAS and SATA or PCIe SSD cards Cisco sells as part of UCS solutions that are not vBlock, FlexPod or other partner systems.
NetApp and Cisco have partnerships that go beyond the FlexPod (UCS and ONTAP based FAS) so will be interesting to see what happens in that space (if anything). This is where Cisco and their UCS acquiring Whiptail is not that different from IBM buying TMS to complement their servers (and storage) while also partnering with other suppliers, same holds true for server vendors Dell, HP, IBM and Oracle among others.
Can Cisco articulate and convince their partners, customers, prospects and others that the whiptail acquisition is more about direct attached storage (DAS) which includes both internal dedicated and external shared device?
Keep in mind that DAS does not have to mean Dumb A$$ Storage as some might have you believe.
Then there are the more popular questions of who is going to get bought next, what will NetApp, Dell, Seagate, Huawei and a few others do?
Oh, btw, funny how have not seen any of the pubs mention that Whiptail CEO Dan Crain is a former Brocadian (e.g. former Brocade CTO) who happens to be a Cisco competitor, just saying.
Congratulations to Dan and his crew and enjoy life at Cisco.
Stay tuned as the fall 2013 nand flash SSD cache dash and cash dance activities are well underway.
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
Yesterday VCE and their proud parents announced revenues had reached an annual run rate of a billion dollars. Today VCE announced some new products along with enhancements to others.
Before going forward though, lets take go back for a moment to help set the stage to see where things might be going in the future. A little over a three years ago, back in November 2009 VCE was born and initially named ACADIA by its proud parents (Cisco, EMC, Intel and VMware). Here is a post that I did back then.
Btw the reference to Zen might cause some to think that I don’t how to properly refer to the Xen hypervisor. It is really a play from Robert Plants album Now & Zen and its song Tall Cool One. For those not familiar, click on the link and listen (some will have DejaVu, others might think its new and cool) as it takes a look back as well as present, similar to VCE.
On the other hand, this might prompt the question of when will Xen be available on a Vblock? For that I defer you to VCE CTO Trey Layton (@treylayton).
VCE stands for Virtual Computing Environment and was launched as a joint initiative including products and a company (since renamed from Acadia to VCE) to bring all the pieces together. As a company, VCE is based in Plano (Richardson) Texas just north of downtown Dallas and down the road from EDS or what is now left of it after the HP acquisition The primary product of VCE has been the Vblock. The Vblock is a converged solution comprising components from their parents such as VMware virtualization and management software tools, Cisco servers, EMC storage and software tools and Intel processors.
Not surprisingly there are many ex-EDS personal at VCE along with some Cisco, EMC, VMware and many other people from other organizations in Plano as well as other cites. Also interesting to note that unlike other youngsters that grow up and stay in touch with their parents via technology or social media tools, VCE is also more than a few miles (try hundreds to thousands) from the proud parent headquarters on the San Jose California and Boston areas.
As part of a momentum update, VCE and their parents (Cisco, EMC, VMware and Intel) announced annual revenue run rate of a billion dollars in just three years. In addition the proud parents and VCE announced that they have over 1,000 revenue shipped and installed Vblock systems (also here) based on Cisco compute servers, and EMC storage solutions.
SAP HANA database application optimized Vblocks (two modes, 4 node and 8 node)
VCE Vision management tools and middleware or what I have refered to as Valueware
Entry level Vblock (100 and 200) with Cisco C servers and EMC (VNXe and VNX) storage
Performance and functionality enhancements to existing Vblock models 300 and 700
Statement of direction for more specialized Vblocks besides SAP HANA
Images courtesy with permission of VCE.com
While VCE is known for their Vblock converged, stack, integrated, data center in a box, private cloud or among other descriptors, there is more to the story. VCE is addressing convergence of common IT building blocks for cloud, virtual, and traditional physical environments. Common core building blocks include servers (compute or processors), networking (IO and connectivity), storage, hardware, software, management tools along with people, processes, metrics, policies and protocols.
I like the visual image that VCE is using (see below) as it aligns with and has themes common to what I have discussing in the past.
Images courtesy with permission of VCE.com
VCE Vision is software with APIs that collects information about Vblock hardware and software components to give insight to other tools and management frameworks. For example VMware vCenter plug-in and vCenter Operations Manager Adapter which should not be a surprise. Customers will also be able to write to the Vision API to meet their custom needs. Let us watch and see what VCE does to add support for other software and management tools, along with gain support from others.
Images courtesy with permission of VCE.com
Vision is more than just an information source feed for VMware vCenter or VASA or tools and frameworks from others. Vision is software developed by VCE that will enable insight and awareness into the Vblock and applications, however also confirm and give status of physical and logical component configuration. This means the basis for setting up automated or programmatic remediation such as determining what software or firmware to update based on different guidelines.
Images courtesy with permission of VCE.com
Initially VCE Vision provides (information) inventory and perspective of how those components are in compliance with firmware or software releases, so stay tuned. VCE is indicating that Vision will continue to evolve after all this is the V1.0 release with future enhancements targeted towards taking action, controlling or active management.
Some trends, thoughts and perspectives
The industry adoption buzz is around software defined X where X can be data center (SDDC), or storage (SDS) or networking (SDN), or marketing (SDM) or other things. The hype and noise around software defined which in the case of some technologies is good. On the marketing hype side, this has led to some Software Defined BS (SDBS).
Thus, it was refreshing at least in the briefing session I was involved in to hear a minimum focus around software defined and more around customer and IT business enablement with technology that is shipping today.
VCE Vision is a good example of adding value hence what I refer to as Valueware around converged components. For those vendors who have similar solutions, I urge them to streamline, simplify and more clearly articulate their value proposition if they have valueware.
Vendors including VCE continue to evolve their platform based converged solutions by adding more valueware, management tools, interfaces, APIs, interoperability and support for more applications. The support for applications is also moving beyond simple line item ordering or part number skews to ease acquisition and purchasing. Some solutions include VCE Vblock, NetApp FlexPod that also uses Cisco compute servers, IBM PureSystems (PureFlex etc) and Dell vStart among others are extending their support and optimization for various software solutions. These software solutions range from SAP (including HANA), Microsoft (Exchange, SQLserver, Sharepoint), Citrix desktop (VDI), Oracle, OpenStack, Hadoop map reduce along with other little-data, big-data and big-bandwidth applications to name a few.
Congratulations to VCE, along with their proud parents, family, friends and partners, now how long will it take to reach your next billion dollars in annual run rate revenue. Hopefully it wont be three years until the next VCE revisited now and Zen ;).
All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2024 Server StorageIO and UnlimitedIO LLC All Rights Reserved
I am surprised nobody has figured out how to use the term valueware to describe their hardware, software or services solutions, particular around cloud, big data, little data, converged solution stacks or bundles, virtualization and related themes.
Cloud and virtualization building blocks transformed into Valueware
Note that I’m referring to IT hardware and not what you would usually find at a TrueValue hardware store (disclosure, I like to shop there for things to innovate with and address the non IT to do project list).
Instead of value add software or what might otherwise be called an operating system (OS), or middleware, glue, hypervisor, shims or agents, I wonder who will be first to use valueware? Or who will be the first to say they were the first to articulate the value of their industry unique and revolutionary solution using valueware?
For those not familiar, converged solution stack bundles combine server, storage and networking hardware along with management software and other tools in a prepackaged solution from the same or multiple vendors. Examples include Dell VIS (not to be confused with their reference architectures or fish in Dutch), VCE or EMC vBlocks, IBM Puresystems, NetApp FlexPods and Oracle Exaboxes among others.
Why is it that the IT or ICT (for my European friends) industries are not using valueware?
Is Valueware not being used because it has not been brought to their attention yet or part of anybody’s buzzword bingo list or read about in an industry trade rag (publication) or blog (other than here) or on twitter?
Is it because the term value in some marketers opinion or view their research focus groups associate with being cheap or low-cost? If that is the case, I wonder how many of those marketing focus groups actually include active IT or ICT professionals. If those research marketing focus groups contact practicing IT or ICT pros, then there would be a lower degree of separation to the information, vs. professional focus group or survey participants who may have a larger degree of separation from practioneers.
Depending on who uses valueware first and how used, if it becomes popular or trendy, rest assured there would be bandwagon racing to the train station to jump on board the marketing innovation train.
On the other hand, using valueware could be an innovative way to help articulate soft product value (read more about hard and soft product here). For those not familiar, hard product does not simply mean hardware, it includes many technologies (including hardware, software, networks, services) that combined with best practices and other things to create a soft product (solution experience).
Whatever the reason, I am assuming that valueware is not going to be used by creative marketers so let us have some fun with it instead.
Let me rephrase that, let us leave valueware alone, instead look at the esteemed company it is in or with (some are for fun, some are for real).
APIware (having some fun with those who see the world via APIs)
Cloudware (not to be confused with cloud washing)
Firmware (software tied to hardware, is it hardware or software? ;) )
Hardware (something software, virtualization and clouds run on)
Innovationware (not to be confused with a data protection company called Innovation)
Larryware (anything Uncle Larry wants it to be)
Marketware (related to marketecture)
Middleware (software to add value or glue other software together)
Netware (RIP Ray Noorda)
Peopleware (those who use or support IT and cloud services)
Slideware (software defined marketing presentations)
Software (something that runs on hardware)
Solutionware (could be a variation of implementation of soft product)
Stackware (something that can also be done with Tupperware)
Tupperware (something that can be used for food storage)
Valueware (valueware.us points to this page, unless somebody wants to buy or rent it ;) )
Vaporware (does vaporware actually exist?)
More variations can be added to the above list, for example substituting ware for wear. However, I will leave that up to your own creativity and innovation skills.
Let’s see if anybody starts to use Valueware as part of their marketware or value proposition slideware pitches, and if you do use it, let me know, be happy to give you a shout out.
This web cast session takes a look at the state of public, private and hybrid cloud storage solutions and services including what you need to know to be prepared for a successful deployment. Topics to be covered include best practices, management and data protection in addition to navigating the hype and FUD associated with cloud storage today.
Check out the web cast either live or the replay later.
I just received an email in my inbox from Voltaire along with a pile of other advertisements, advisories, alerts and announcements from other folks.
What caught my eye on the email was that it is announcing a new survey results that you can read here as well as below.
The question that this survey announcements prompts for me and hence why I am posting it here is how dominant will InfiniBand be on a go forward basis, the answer I think is it depends…
It depends on the target market or audience, what their applications and technology preferences are along with other service requirements.
I think that there is and will remain a place for Infiniband, the question is where and for what types of environments as well as why have both InfiniBand and Ethernet including Fibre Channel over Ethernet (FCoE) in support of unified or converged I/O and data networking.
So here is the note that I received from Voltaire:
Hello,
A new survey by Voltaire (NASDAQ: VOLT) reveals that IT executives plan to use InfiniBand and Ethernet technologies together as they refresh or build new data centers. They’re choosing a converged network strategy to improve fabric performance which in turn furthers their infrastructure consolidation and efficiency objectives.
The full press release is below. Please contact me if you would like to speak with a Voltaire executive for further commentary.
Regards, Christy
____________________________________________________________ Christy Lynch| 978.439.5407(o) |617.794.1362(m) Director, Corporate Communications Voltaire – The Leader in Scale-Out Data Center Fabrics christyl@voltaire.com |www.voltaire.com Follow us on Twitter: www.twitter.com/voltaireltd
FOR IMMEDIATE RELEASE:
IT Survey Finds Executives Planning Converged Network Strategy: Using Both InfiniBand and Ethernet
Fabric Performance Key to Making Data Centers Operate More Efficiently
CHELMSFORD, Mass. and ANANA, Israel January 12, 2010 – A new survey by Voltaire (NASDAQ: VOLT) reveals that IT executives plan to use InfiniBand and Ethernet technologies together as they refresh or build new data centers. They’re choosing a converged network strategy to improve fabric performance which in turn furthers their infrastructure consolidation and efficiency objectives.
Voltaire queried more than 120 members of the Global CIO & Executive IT Group, which includes CIOs, senior IT executives, and others in the field that attended the 2009 MIT Sloan CIO Symposium. The survey explored their data center networking needs, their choice of interconnect technologies (fabrics) for the enterprise, and criteria for making technology purchasing decisions.
“Increasingly, InfiniBand and Ethernet share the ability to address key networking requirements of virtualized, scale-out data centers, such as performance, efficiency, and scalability,” noted Asaf Somekh, vice president of marketing, Voltaire. “By adopting a converged network strategy, IT executives can build on their pre-existing investments, and leverage the best of both technologies.”
When asked about their fabric choices, 45 percent of the respondents said they planned to implement both InfiniBand with Ethernet as they made future data center enhancements. Another 54 percent intended to rely on Ethernet alone.
Among additional survey results:
When asked to rank the most important characteristics for their data center fabric, the largest number (31 percent) cited high bandwidth. Twenty-two percent cited low latency, and 17 percent said scalability.
When asked about their top data center networking priorities for the next two years, 34 percent again cited performance. Twenty-seven percent mentioned reducing costs, and 16 percent cited improving service levels.
A majority (nearly 60 percent) favored a fabric/network that is supported or backed by a global server manufacturer.
InfiniBand and Ethernet interconnect technologies are widely used in today’s data centers to speed up and make the most of computing applications, and to enable faster sharing of data among storage and server networks. Voltaire’s server and storage fabric switches leverage both technologies for optimum efficiency. The company provides InfiniBand products used in supercomputers, high-performance computing, and enterprise environments, as well as its Ethernet products to help a broad array of enterprise data centers meet their performance requirements and consolidation plans.
About Voltaire Voltaire (NASDAQ: VOLT) is a leading provider of scale-out computing fabrics for data centers, high performance computing and cloud environments. Voltaire’s family of server and storage fabric switches and advanced management software improve performance of mission-critical applications, increase efficiency and reduce costs through infrastructure consolidation and lower power consumption. Used by more than 30 percent of the Fortune 100 and other premier organizations across many industries, including many of the TOP500 supercomputers, Voltaire products are included in server and blade offerings from Bull, HP, IBM, NEC and Sun. Founded in 1997, Voltaire is headquartered in Ra’anana, Israel and Chelmsford, Massachusetts. More information is available at www.voltaire.com or by calling 1-800-865-8247.
Forward Looking Statements Information provided in this press release may contain statements relating to current expectations, estimates, forecasts and projections about future events that are "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally relate to Voltaire’s plans, objectives and expectations for future operations and are based upon management’s current estimates and projections of future results or trends. They also include third-party projections regarding expected industry growth rates. Actual future results may differ materially from those projected as a result of certain risks and uncertainties. These factors include, but are not limited to, those discussed under the heading "Risk Factors" in Voltaire’s annual report on Form 20-F for the year ended December 31, 2008. These forward-looking statements are made only as of the date hereof, and we undertake no obligation to update or revise the forward-looking statements, whether as a result of new information, future events or otherwise.
###
All product and company names mentioned herein may be the trademarks of their respective owners.
End of Voltaire transmission:
I/O, storage and networking interface wars come and go similar to other technology debates of what is the best or that will be supreme.
Some recent debates have been around Fibre Channel vs. iSCSI or iSCSI vs. Fibre Channel (depends on your perspective), SAN vs. NAS, NAS vs. SAS, SAS vs. iSCSI or Fibre Channel, Fibre Channel vs. Fibre Channel over Ethernet (FCoE) vs. iSCSI vs. InfiniBand, xWDM vs. SONET or MPLS, IP vs UDP or other IP based services, not to mention the whole LAN, SAN, MAN, WAN POTS and PAN speed games of 1G, 2G, 4G, 8G, 10G, 40G or 100G. Of course there are also the I/O virtualization (IOV) discussions including PCIe Single Root (SR) and Multi Root (MR) for attachment of SAS/SATA, Ethernet, Fibre Channel or other adapters vs. other approaches.
Thus when I routinely get asked about what is the best, my answer usually is a qualified it depends based on what you are doing, trying to accomplish, your environment, preferences among others. In other words, Im not hung up or tied to anyone particular networking transport, protocol, network or interface, rather, the ones that work and are most applicable to the task at hand
Now getting back to Voltaire and InfiniBand which I think has a future for some environments, however I dont see it being the be all end all it was once promoted to be. And outside of the InfiniBand faithful (there are also iSCSI, SAS, Fibre Channel, FCoE, CEE and DCE among other devotees), I suspect that the results would be mixed.
I suspect that the Voltaire survey reflects that as well as if I surveyed an Ethernet dominate environment I can take a pretty good guess at the results, likewise for a Fibre Channel, or FCoE influenced environment. Not to mention the composition of the environment, focus and business or applications being supported. One would also expect a slightly different survey results from the likes of Aprius, Broadcom, Brocade, Cisco, Emulex, Mellanox (they also are involved with InfiniBand), NextIO, Qlogic (they actually do some Infiniband activity as well), Virtensys or Xsigo (actually, they support convergence of Fibre Channel and Ethernet via Infiniband) among others.
Ok, so what is your take?
Whats your preffered network interface for convergence?
For additional reading, here are some related links:
Also check out what others including Scott Lowe have to say about IOV here or, Stuart Miniman about FCoE here, or of Greg Ferro here.
Oh, and for what its worth for those concerned about FTC disclosure, Voltaire is not nor have they been a client of StorageIO, however, I did used to work for a Fibre Channel, iSCSI, IP storage, LAN, SAN, MAN, WAN vendor and wrote a book on the topics :).
