In this episode, In this episode, Im joined in Frankfurt Germany by Ben Woo (@benwoony) of Neuralytix.com. Our conversation includes cloud; big data and how buzzword bingo technology focused discussions can result in missed business benefits for both vendors and customers. We also reminisce about MTI where we worked together along with protecting home storage.
If you are in any way associated with information technology (IT), business, scientific, media and entertainment computing or related areas, you may have heard big data mentioned. Big data has been a popular buzzword bingo topic and term for a couple of years now. Big data is being used to describe new and emerging along with existing types of applications and information processing tools and techniques.
I routinely hear from different people or groups trying to define what is or is not big data and all too often those are based on a particular product, technology, service or application focus. Thus it should be no surprise that those trying to police what is or is not big data will often do so based on what their interest, sphere of influence, knowledge or experience and jobs depend on.
Not long ago while out traveling I ran into a person who told me that big data is new data that did not exist just a few years ago. Turns out this person was involved in geology so I was surprised that somebody in that field was not aware of or working with geophysical, mapping, seismic and other legacy or traditional big data. Turns out this person was basing his statements on what he knew, heard, was told about or on sphere of influence around a particular technology, tool or approach.
Not surprisingly there is confusion and debate about what is or is not big data including if it only applies to new vs. existing and old data. As with any new technology, technique or buzzword bingo topic theme, various parties will try to place what is or is not under the definition to align with their needs, goals and preferences. This is the case with big data where you can routinely find proponents of Hadoop and Map reduce position big data as aligning with the capabilities and usage scenarios of those related technologies for business and other forms of analytics.
Not surprisingly the granddaddy of all business analytics, data science and statistic analysis number crunching is the Statistical Analysis Software (SAS) from the SAS Institute. If these types of technology solutions and their peers define what is big data then SAS (not to be confused with Serial Attached SCSI which can be found on the back-end of big data storage solutions) can be considered first generation big data analytics or Big Data 1.0 (BD1 ;) ). That means Hadoop Map Reduce is Big Data 2.0 (BD2 ;) ;) ) if you like, or dislike for that matter.
Funny thing about some fans and proponents or surrogates of BD2 is that they may have heard of BD1 like SAS with a limited understanding of what it is or how it is or can be used. When I worked in IT as a performance and capacity planning analyst focused on servers, storage, network hardware, software and applications I used SAS to crunch various data streams of event, activity and other data from diverse sources. This involved correlating data, running various analytic algorithms on the data to determine response times, availability, usage and other things in support of modeling, forecasting, tuning and trouble shooting. Hmm, sound like first generation big data analytics or Data Center Infrastructure Management (DCIM) and IT Service Management (ITSM) to anybody?
Now to be fair, comparing SAS, SPSS or any number of other BD1 generation tools to Hadoop and Map Reduce or BD2 second generation tools is like comparing apples to oranges, or apples to pears.
Lets move on as there is much more to what is big data than simply focus around SAS or Hadoop.
Another type of big data are the information generated, processed, stored and used by applications that result in large files, data sets or objects. Large file, objects or data sets include low resolution and high-definition photos, videos, audio, security and surveillance, geophysical mapping and seismic exploration among others. Then there are data warehouses where transactional data from databases gets moved to for analysis in systems such as those from Oracle, Teradata, Vertica or FX among others. Some of those other tools even play (or work) in both traditional e.g. BD1 and new or emerging BD2 worlds.
This is where some interesting discussions, debates or disagreements can occur between those who latch onto or want to keep big data associated with being something new and usually focused around their preferred tool or technology. What results from these types of debates or disagreements is a missed opportunity for organizations to realize that they might already be doing or using a form of big data and thus have a familiarity and comfort zone with it.
By having a familiarity or comfort zone vs. seeing big data as something new, different, hype or full of FUD (or BS), an organization can be comfortable with the term big data. Often after taking a step back and looking at big data beyond the hype or fud, the reaction is along the lines of, oh yeah, now we get it, sure, we are already doing something like that so lets take a look at some of the new tools and techniques to see how we can extend what we are doing.
Likewise many organizations are doing big bandwidth already and may not realize it thinking that is only what media and entertainment, government, technical or scientific computing, high performance computing or high productivity computing (HPC) does. I’m assuming that some of the big data and big bandwidth pundits will disagree, however if in your environment you are doing many large backups, archives, content distribution, or copying large amounts of data for different purposes that consume big bandwidth and need big bandwidth solutions.
Yes I know, that’s apples to oranges and perhaps stretching the limits of what is or can be called big bandwidth based on somebody’s definition, taxonomy or preference. Hopefully you get the point that there is diversity across various environments as well as types of data and applications, technologies, tools and techniques.
Where big data revenues are strongest for most vendors today are centered around solutions for hosting, storing, managing and protecting big files, big objects. These include scale out NAS solutions for large unstructured data like those from Amplidata, Cray, Dell, Data Direct Networks (DDN), EMC (e.g. Isilon), HP X9000 (IBRIX), IBM SONAS, NetApp, Oracle and Xyratex among others. Then there flexible converged compute storage platforms optimized for analytics and running different software tools such as those from EMC (Greenplum), IBM (Netezza), NetApp (via partnerships) or Oracle among others that can be used for different purposes in addition to supporting Hadoop and Map reduce.
If little data is databases and things not generally lumped into the big data bucket, and if you think or perceive big data only to be Hadoop map reduce based data, then does that mean all the large unstructured non little data is then very big data or VBD?
Of course the virtualization folks might want to if they have not already corner the V for Virtual Big Data. In that case, then instead of Very Big Data, how about very very Big Data (vvBD). How about Ultra-Large Big Data (ULBD), or High-Revenue Big Data (HRBD), granted the HR might cause some to think its unique for Health Records, or Human Resources, both btw leverage different forms of big data regardless of what you see or think big data is.
Does that then mean we should really be calling videos, audio, PACs, seismic, security surveillance video and related data to be VBD? Would this further confuse the market, or the industry or help elevate it to a grander status in terms of size (data file or object capacity, bandwidth, market size and application usage, market revenue and so forth)?
Do we need various industry consortiums, lobbyists or trade groups to go off and create models, taxonomies, standards and dictionaries based on their constituents needs and would they align with those of the customers, after all, there are big dollars flowing around big data industry adoption (marketing).
What does this all mean?
Is Big Data BS?
First let me be clear, big data is not BS, however there is a lot of BS marketing BS by some along with hype and fud adding to the confusion and chaos, perhaps even missed opportunities. Keep in mind that in chaos and confusion there can be opportunity for some.
IMHO big data is real.
There are different variations, use cases and types of products, technologies and services that fall under the big data umbrella. That does not mean everything can or should fall under the big data umbrella as there is also little data.
What this all means is that there are different types of applications for various industries that have big and little data, virtual and very big data from videos, photos, images, audio, documents and more.
Big data is a big buzzword bingo term these days with vendor marketing big dollars being applied so no surprise the buzz, hype, fud and more.
My how time flies, seems like just yesterday (back in 2008) that I did a piece titled Politics and Storage, or, storage in an election year V2.008 and if you are not aware, it is 2012 and thus an election year in the U.S. as well as in many other parts of the world. Being an election year it’s not just about politicians, their supporters, pundits, surrogates, donors and voters, it’s also a technology decision-making and acquisition year (as are most years) for many environments.
Similar to politics, some technology decisions will be major while others will be minor or renewals so to speak. Major decisions will evolve around strategies, architectures, visions, implementation plans and technology selections including products, protocols, processes, people, vendors or suppliers and services for traditional, virtual and cloud data infrastructure environments.
Vendors, suppliers, service providers and their associated industry forums or alliances and trade groups are in various sales and marketing awareness campaigns. These various campaigns will decide who will be chosen by their customers or prospects for technology acquisitions ranging from hardware, software and services including servers, storage, IO and networking, desktops, power, cooling, facilities, management tools, virtualization and cloud products and services along with related items.
The politics of data infrastructures including servers, storage, networking, hardware, software and services spanning physical, cloud and virtual environments has similarities to other political races. These include many organizations in the form of inter departmental rivalry over budgets or funding, service levels, decision-making, turf wars and technology ownership not to mention the usual vendor vs. vendor, VAR vs. VAR, service provider vs. service provider or other match ups.
On the other hand, data and storage are also being used to support political campaigns in many ways across physical, virtual and cloud deployment scenarios.
Let us not forget about the conventions or what are more commonly known as shows, conferences, user group events in the IT world. For example EMCworld earlier this year, Dell Storage Forum, or the recent VMworld (or click here to view video from past VMworld party with INXS), Oracle Open World along with many vendor analyst, partner, press and media or blogger days.
Here are some 2012 politics of data infrastructure and storage campaign match-ups:
Speaking of networks vs. server and storage or software and convergence, how about Brocade vs. Cisco, Qlogic vs. Emulex, Broadcom vs. Mellanox, Juniper vs. HP and Dell (Force10) or Arista vs. others in the race for SAN LAN MAN WAN POTS and PANs.
Then there are the claims, counter claims, pundits, media, bloggers, trade groups or lobbyist, marketing alliance or pacs, paid for ads and posts, tweets and videos along with supporting metrics for traditional and social media.
Certainly, there are vendors vs. vendors relying on their campaign teams (sales, marketing, engineering, financing and external surrogates) similar to what you would find with a politician, of course scope, size and complexity would vary.
Surrogates include analyst, bloggers, consultants, business partners, community organizers, editors, VARs, influencers, press, public relations and publications among others. Some claim to be objective and free of vendor influence while leveraging simple to complex schemes for renumeration (e.g. getting paid) while others simply state what they are doing and with whom.
Likewise, some point fingers at others who are misbehaving while deflecting away from what they are actually doing. Hmm, sounds like the pundit or surrogate two-step (as opposed to the Potomac two step) and prompts the question of who is checking the fact checkers and making disclosures (disclosure: this piece is being sponsored by StorageIO ;) )?
What this all means?
Use your brain, use your eyes and ears, and use your nose all of which have dual paths to your senses.
In other words, if something sounds or looks too good to be true, it probably isn’t.
Likewise if something smells funny or does not feel right to your senses or common sense, it probably is not or at least requires a closer look or analysis.
Be an informed decision maker balancing needs vs. wants to make effective selections regardless of if for a major or minor item, technology, trend, product, process, protocol or service. Informed decisions also mean looking at both current and evolving or future trends, challenges and needs which for data infrastructures including servers, storage, networking, IO fabrics, cloud and virtualization means factoring in changing data and information life cycles and access or usage patterns. After all, while there are tough economic times on a global basis, there is no such thing as a data or information recession.
Keep in mind and in the spirit of legendary Chicago style voting, when it comes to storage and data infrastructure topics, technologies and decisions, spend early, spend often and spend for those who cannot to keep the vendors and their ecosystem of partners happy.
Note that this post is neither supported, influenced, endorsed or paid for by any vendors, VARs, service providers, trade groups, political action committees or Picture Archive Communication system (e.g. PACs), both of which deal with and in big data along with industry consortiums, their partners, customers or surrogates and neither would they probably approve of it anyway’s.
With that being said, I am Greg Schulz of StorageIO and am not running for or from anything this year and I do endorse the above post ;).
The StorageIO industry links page has been updated with over thousand different industry related companies, vendors, vars, trade groups, part and solution suppliers along with cloud and managed service providers. The common theme with these industry links is information and data infrastructures which means severs, storage, IO and networking, hardware, software, applications and tools, services, products and related items for traditional, virtual and cloud environments.
The industry links page is accessed from the StorageIO main web page via the Tools and Links menu tab, or via the URL https://storageio.com/links. An example of the StorageIO industry links page is shown below with six different menu tabs in alphabetical order.
Know of a company, service or organization that is not listed on the links page, if so, send an email note to info at storageio.com. If your company or organization is listed, contact StorageIO to discuss how to expand your presence on the links page and other related options.
There is a new (free) book that I’m a co-author of along Bruce Grieshaber and Larry Jacob (both of LSI) along with foreword by Harry Mason of LSI and President of the SCSI Trade Association titled SAS SANs for Dummies compliments of LSI.
This new book (ebook and print hard copy) looks at Serial Attached SCSI (SAS) and how it can be used beyond traditional direct attached storage (DAS) configurations for support various types of storage mediums including SSD, HDD and tape. These configuration options include as entry-level SAN with SAS switches for small clusters or server virtualization, or as shared DAS as well as being a scale out back-end solution for NAS, object, cloud and big data storage solutions.
Here is the table of contents (TOC) of SAS SANs for Dummies
Chapter 1: Data storage challenges
Storage Growth Demand Drivers
Recognizing Challenges
Solutions and Opportunities
Chapter 2: Storage Area Networks
Introducing Storage Area Networks
Moving from Dedicated Internal to Shared Storage
Chapter 3: SAS Basics
Introducing the Basics of SAS
How SAS Functions
Components of SAS
SAS Target Devices
SAS for SANs
Chapter 4: SAS Usage Scenarios
Understanding SAS SANs Usage
Shared SAS SANs Scenarios including:
SAS in HPC environments
Big data and big bandwidth
Database, e-mail, back-office
NAS and object storage servers
Cloud, wen and high-density
Server virtualization
Chapter 5: Advanced SAS Topics
The SAS Physical Layer
Choosing SAS Cabling
Using SAS Switch Zoning
SAS HBA Target Mode
Chapter 6: Nine Common Questions
Can You Interconnect Switches?
What Is SAS Cable Distance?
How Many Servers Can Be In a SAS SAN?
How Do You Manage SAS Zones?
How Do You Configure SAS for HA?
How Does SAS Zoning Compare to LUN Mapping?
Who Has SAS Solutions?
How Do SAS SANs Compare?
Where Can You Learn More?
Chapter 7: Next Steps
SAS Going Forward
Next Steps
Great Take Away’s
Regardless of if you are looking to use SAS as a primary SAN interface, or leverage it for DAS or implementing back-end storage for big-data, NAS, object, cloud or other types of scalable storage solutions, check out and get your free copy of SAS SANs for Dummies here compliments of LSI.
Click here to ask your free copy of SAS SANs for Dummies compliments of LSI, tell them Greg from StorageIO sent you and enjoy the book.
However some of the server vendors have also jumped into the deep end of the storage pool with their enthusiasm for networked storage, even though they still sell a lot of DAS including internal dedicated, along with external dedicated and shared storage.
The trend for DAS storage has evolved with the interfaces and storage mediums including from parallel SCSI and IDE to SATA and more recently 3Gbs and 6Gbs SAS (with 12Gbs in first lab trials). Similarly the storage mediums include a mix of fast 10K and 15K hard disk drives (HDD) along with high-capacity HDDs and ultra-high performance solid state devices (SSD) moving from 3.5 to 2.5 inch form factors.
While there has been a lot of industry and vendor marketing efforts around networked storage (e.g. SAN and NAS), DAS based storage was over shadowed so it should not be a surprise that those focused on SAN and NAS are surprised to hear DAS is alive and well. Not only is DAS alive and well, it’s also becoming an important scaling and convergence topic for adding extra storage to appliances as well as servers including those for scale out, big data, cloud and high density not to mention high performance and high productivity computing.
Consequently its becoming ok to talk about DAS again. Granted you might get some peer pressure from your trend setting or trend following friends to get back on the networked storage bandwagon. Keep this in mind, take a look at some of the cool trend setting big data and little data (database) appliances, backup, dedupe and archive appliances, cloud and scale out NAS and object storage systems among others and will likely find DAS on the back-end. On a smaller scale, or in high-density rack deployments in large cloud or similar environments you may also find DAS including switched shared SAS.
Does that mean SANs are dead? No, not IMHO despite what some vendors marketers and their followers will claim which is ironic given how some of them were leading the DAS is dead campaign in favor of iSCSI or FC or NAS a few years ago. However simply comparing DAS to SAN or NAS in a competing way is like comparing apples to oranges, instead, look at how and where they can complement and enable each other. In other words, different tools for various tasks, various storage and interfaces for different needs.
Thus IMHO DAS never left or went anywhere per say, it just was not fashionable or cool to talk about until now as it is cool and trend to discuss it again.
Are large storage arrays dead at the hands of SSD? Short answer NO not yet. There is still a place for traditional storage arrays or appliances particular those with extensive features, functionality and reliability availability serviceability (RAS). In other words, there is still a place for large (and small) storage arrays or appliances including those with SSDs.
Is there a place for newer flash SSD storage systems, appliances and architectures? Yes Similar to how there is a place for traditional midrange storage arrays or appliances have found their roles vs. traditional higher end so-called enterprise arrays. Think as an example EMC CLARiiON/VNX or HP EVA/P6000 or HDS AMS/HUS or NetApp FAS or IBM DS5000 or IBM V7000 among others vs. EMC Symmetrix/DMX/VMAX or HP P10000/3Par or HDS VSP/USP or IBM DS8000. In addition to traditional enterprise or high-end storage systems and midrange also known as modular, there are also specialized appliances or targets such as for backup/restore and archiving. Also do not forget the IO performance SSD appliances like those from TMS among others that have been around for a while.
Is the role of large storage systems changing or evolving? Yes Given their scale and ability to do large amounts of work in a dense footprint, for some the role of these systems is still mission critical tier 1 application and data support. For other environments, their role continues to evolve being used for high-density tier 2 bulk or even near-line storage for on-line access at scale.
Does this mean there is completion between the old and new systems? Yes In some circumstances as we have seen already with SSD solutions. Some will place as competing or replacements while others as complementing. For example in the PCIe flash SSD card segment EMC VFCache is positioned is complementing Dell, EMC, HDS, HP, IBM, NetApp, Oracle or others storage vs. FusionIO who positions as a replacement for the above and others. Another scenario is how some SSD vendors have and continue to position their all-flash SSD arrays using either drives or PCIe cards to complement and coexist with other storage systems in an environment (e.g. data center level tiering) vs. as a replacement. Also keep in mind SSD solutions that also support a mix of flash devices and traditional HDDs for capacity and cost savings or cloud access in the same solution.
Does this mean that the industry has adopted all SSD appliances as the state of art? Avoid confusing industry adoption or talk with industry and customer deployment. They are similar, however one is focused on what the industry talks about or discusses as state of art or the future while the other is what customers are doing. Certainly some of the new flash SSD appliance and storage startups such as Solidfire, Nexgen, Violin, Whiptail or veteran TMS among others have promising futures, some of which may actually be in play with the current SSD market shakeout and consolidation.
Does that mean everybody is going SSD? SSD customer adoption and deployment continues to grow, however so too does the deployment of high-capacity HDDs.
Do SSDs need HDDs, do HDDs need SSDs? Yes Granted there are environments where needs can be addressed by all of one or the other. However at least near term, there is a very strong market for tiering and mix of SSD, some fast HDDs and lots of high-capacity HDDs to meet various needs including performance, availability, capacity, energy and economics. After all, there is no such thing, as a data or information recession yet budgets are tight or being reduced. Likewise, people and data are living longer.
There will continue to be a need for a mix of high-capacity and high performance. More IO will continue to gravitate towards the IO appliances, however more data will settle in for longer-term retention and continued access as data life-cycle continue to evolve. Watch for more SSD and cache in the large systems, along with higher density SAS-NL (SAS Near Line e.g. high capacity) type drives appearing in those systems.
If you like new shiny new toys or technology (SNTs) to buy, sell or talk about, there will be plenty of those to continue industry adoption while for those who are focused on industry deployment, there will be a mix of new, and continued evolution for implementation.
Warning: Do not be scared, however be ready for some trick and treat fun, it is after all, the Halloween season.
I like new emerging technologies and trends along with Zombie technologies, you know, those technologies that have been declared dead yet are still being enhanced, sold and used.
Zombie technologies as a name may be new for some, while others will have a realization of experiencing something from the past, technologies being declared deceased yet still alive and being used. Zombie technologies are those that have been declared dead, yet still alive enabling productivity for customers that use them and often profits for the vendors who sell them.
Some people consider a technology or trend dead once it hits the peak of hype as that can signal a time to jump to the next bandwagon or shiny new technology (or toy).
Others will see a technology as being dead when it is on the down slope of the hype curve towards the trough of disillusionment citing that as enough cause for being deceased.
Yet others will declare something dead while it matures working its way through the trough of disillusionment evolving from market adoption to customer deployment eventually onto the plateau of productivity (or profitability).
Then there are those who see something as being dead once it finally is retired from productive use, or profitable for sale.
Of course then there are those who just like to call anything new or other than what they like or that is outside of their comfort zone as being dead. In other words, if your focus or area of interest is tied to new products, technology trends and their promotion, rest assured you better be where the resources are being applied and view other things as being dead and thus probably not a fan of Zombie technologies (or at least publicly).
On the other hand, if your area of focus is on leveraging technologies and products in a productive way, including selling things that are profitable without a lot of marketing effort, your view of what is dead or not will be different. For example if you are risk averse letting someone else be on the leading bleeding edge (unless you have a dual redundant HA blood bank attached to your environment) your view of what is dead or not will be much different from those promoting the newest trend.
Funny thing about being declared dead, often it is not the technology, implementation, research and development or customer acquisitions, rather simply a lack of promotion, marketing and general awareness. Take tape for example which has been a multi decade member of the Zombie technology list. Recently vendors banded together investing or spending on marketing awareness reaching out to say tape is alive. Guess what, lo and behold, there was a flurry of tape activity in venues that normally might not be talking about tape. Funny how marketing resources can bring something back from the dead including Zombie technologies to become popular or cool to discuss again.
With the 2011 Halloween season among us, it is time to take a look this years list of Zombie technologies. Keep in mind that being named a Zombie technology is actually an honor in that it usually means someone wants to see it dead so that his or her preferred product or technology can take it place.
Here are 2011 Zombie technologies.
Backup: Far from being dead, its focus is changing and evolving with a broader emphasis on data protection. While many technologies associated with backup have been declared dead along with some backup software tools, the reality is that it is time or modernizes how backups and data protection are performed. Thus, backup is on the Zombie technology list and will live on, like it or not until it is exorcised from, your environment replaced with a modern resilient and flexible protected data infrastructure.
Big Data: While not declared dead yet, it will be soon by some creative marketer trying to come up with something new. On the other hand, there are those who have done big data analytics across different Zombie platforms for decades which of course is a badge of honor. As for some of the other newer or shiny technologies, they will have to wait to join the big data Zombies.
Cloud: Granted clouds are still on the hype cycle, some argue that it has reached its peak in terms of hype and now heading down into the trough of disillusionment, which of course some see as meaning dead. In my opinion cloud, hype has or is close to peaking, real work is occurring which means a gradual shift from industry adoption to customer deployment. Put a different way, clouds will be on the Zombie technology list of a couple of decades or more. Also, keep in mind that being on the Zombie technology list is an honor indicating shift towards adoption and less on promotion or awareness fan fare.
Data centers: With the advent of the cloud, data centers or habitats for technology have been declared dead, yet there is continued activity in expanding or building new ones all the time. Even the cloud relies on data centers for housing the physical resources including servers, storage, networks and other components that make up a Green and Virtual Data Center or Cloud environment. Needless to day, data centers will stay on the zombie list for some time.
Disk Drives: Hard disk drives (HDD) have been declared dead for many years and more recently due to popularity of SSDs have lost their sex appeal. Ironically, if tape is dead at the hands of HDDs, then how can HDDs be dead, unless of course they are on the Zombie technology list. What is happening is like tape, HDDs role are changing as the technology continues to evolve and will be around for another decade or so.
Fibre Channel (FC): This is a perennial favorite having been declared dead on a consistent basis over three decades now going back to the early 90s. While there are challengers as there have been in the past, FC is far from dead as a technology with 16 Gb (16GFC) now rolling out and a transition path for Fibre Channel over Ethernet (FCoE). My take is that FC will be on the zombie list for several more years until finally retired.
Fibre Channel over Ethernet (FCoE): This is a new entrant and one uniquely qualified for being declared dead as it is still in its infancy. Like its peer FC which was also declared dead a couple of decades ago, FCoE is just getting started and looks to be on the Zombie list for a couple of decades into the future.
Green IT: I have heard that Green IT is dead, after all, it was hyped before the cloud era which has been declared dead by some, yet there remains a Green gap or disconnect between messaging and issues thus missed opportunities. For a dead trend, SNIA recently released their Emerald program which consists of various metrics and measurements (remember, zombies like metrics to munch on) for gauging energy effectiveness for data storage. The hype cycle of Green IT and Green storage may be dead, however Green IT in the context of a shift in focus to increased productivity using the same or less energy is underway. Thus Green IT and Green storage are on the Zombie list.
iPhone: With the advent of Droid and other smart phones, I have heard iPhones declared dead, granted some older versions are. However while the Apple cofounder Steve Jobs has passed on (RIP), I suspect we will be seeing and hearing more about the iPhone for a few years more if not longer.
IBM Mainframe: When it comes to information technology (IT), the king of the Zombie list is the venerable IBM mainframe aka zSeries. The IBM mainframe has been declared dead for over 30 years if not longer and will be on the zombie list for another decade or so. After all, IBM keeps investing in the technology as people buy them not to mention IBM built a new factory to assemble them in.
NAS: Congratulations to Network Attached Storage (NAS) including Network File System (NFS) and Windows Common Internet File System (CIFS) aka Samba or SMB for making the Zombie technology list. This means of course that NAS in general is no longer considered an upstart or immature technology; rather it is being used and enhanced in many different directions.
PC: The personal computer was touted as killing off some of its Zombie technology list members including the IBM mainframe. With the advent of tablets, smart phones, virtual desktops infrastructures (VDI), the PC has been declared dead. My take is that while the IBM mainframe may eventually drop of the Zombie list in another decade or two if it finds something to do in retirement, the PC will be on the list for many years to come. Granted, the PC could live on even longer in the form of a virtual server where the majority of guest virtual machines (VMs) are in support of Windows based PC systems.
Printers: How long have we heard that printers are dead? The day that printers are dead is the day that the HP board of directors should really consider selling off that division.
RAID: Its been over twenty years since the first RAID white paper and early products appeared. Back in the 90s RAID was a popular buzzword and bandwagon topic however, people have moved on to new things. RAID has been on the Zombie technology list for several years now while it continues to find itself being deployed at the high end of the market down into consumer products. The technology continues to evolve in both hardware as well as software implementations on a local and distributed basis. Look for RAID to be on the Zombie list for at least the next couple of decades while it continues to evolve, after all, there is still room for RAID 7, RAID 8, RAID 9 not to mention moving into hexadecimal or double digit variants.
SAN: Storage Area Networks (SANs) have been declared dead and thus on the Zombie technology list before, and will be mentioned again well into the next decade. While the various technologies will continue to evolve, networking your servers to storage will also expand into different directions.
tape summit resources: Magnetic tape has been on the Zombie technology list almost as long as the IBM mainframe and it is hard to predict which one will last longer. My opinion is that tape will outlast the IBM mainframe, as it will be needed to retrieve the instructions on how to de install those Zombie monsters. Tape has seen resurgence in vendors spending some marketing resources and to no surprise, there has been an increase in coverage about it being alive, even at Google. Rest assured, tape is very safe on the Zombie technology list for another decade or more.
Windows: Similar to the PC, Microsoft Windows has been touted in the past as causing other platforms to be dead, however has been added to the Zombie list for many years now. Given that Windows is the most commonly virtualized platform or guest VM, I think we will be hearing about Windows on the Zombie list for a few decades more. There are particular versions of Windows as with any technology that have gone into maintenance or sustainment mode or even discontinued.
Poll: What are the most popular Zombie technologies?
Keep in mind that a Zombie technology is one that is still in use, being developed or enhanced, sold usually at a profit and used typically in a productive way. In some cases, a declared dead or Zombie technology may only be just in its infancy getting started having either just climbed over the peak of hype or coming out of the trough of disillusionment. In other instance, the Zombie technology has been around for a long time yet continues to be used (or abused).
Note: Zombie voting rules apply which means vote early, vote often, and of course vote for those who cannot include those that are dead (real or virtual).
Ok, nuff said, enough fun, lets get back to work, at least for now
Technically here in the northern hemisphere it is still summer, so there is another summer wedding to announce.
The other day Hitachi Data Systems (aka HDS) announced that they finally tied the knot buying their Network Attached Storage (NAS) partner BlueArc whom they have been in a OEM premarital arrangement for the last five years or so (wow, was that a long engagement or what?). HDS being a subsidiary of Hitachi Ltd. a Japanese company it should be no surprise that they operate in a cool, calculated conservative manner with products that have over the past several decades been known for delivering resiliency, functionality, performance and value.
To those in the IT and specifically data storage industry, the only surprise about HDS buying BlueArc should be what took them so long to do so myself included. With unstructured data, big data, high performance computing, high productivity computing (aka HPC), and big bandwidth needs expanding, it only makes sense that HDS finally ties the knot formally acquiring BlueArc signaling what I hope are a few things for their collective future together.
Things that I hope HDS can accomplish with their acquisition of BlueArc include among others:
Leverage the BlueArc hardware and performance combine with the HDS software suite to expand further upstream (and downstream) as well as into different adjacent markets leveraging their success over the long courtship where both parties got to know each other more.
Signal to the industry that they are truly committed to a long term NAS product solution strategy. HDS has been doing a good job of sticking with BlueArc for the past five or so years having had several previous NAS partner relationships including with NetApp, NSS and others besides their own internal projects.
Expand their focus to lead with NAS pulling storage with it in addition to using NAS to accessorize (or bling aka Mr. T starter kit to go with Mr. T storage videos) storage systems which means of course, going more direct toe to toe with the likes of former partner NetApp, EMC, HP (with IBRIX), IBM and Dell among many others. Ironically former HDS partner NetApp acquired the Engenio storage group from LSI whose products competed with HDS in some spaces, while BlueArc was a Engenio partner.
Continue to develop both the hardware and software feature functionality around the BlueArc products in addition to further integration across the joint product lines for both traditional, as well as clustered, scale out, bulk, big data, big bandwidth and HPC environments.
Sharpen their NAS message and solution offerings including providing the support, tools and programs to enable both their joint direct sales forces as well as their partner value added reseller (VAR) and channel networks.
Check out (here) some additional comments and perspectives by Ray Lucchesi (aka twitter @raylucchesi) over on his blog pertaining to HDS buying BlueArc.
Congratulations to both HDS and BlueArc along with best wishes, this is a deal that is good for both, now, or once the honeymoon is over, lets see how this is executed upon building on their prior joint success to expand into new market opportunities on a global basis. HDS has tools and people to move into and leverage these new as well as existing opportunities, lets see how they can execute on those hopefully not spending too much time or money on the honeymoon while their competitors are out being busy in some of those same accounts in this last month of an important sales quarter (all quarters are important when it comes to sales).
Disclosure for those interested and FWIW: BlueArc had been a client of StorageIO a few years ago, however not currently. HDS is not nor have they been a client of StorageIO, however in prior life I was a customer of theirs in addition to being a partner and supplier when I was on the vendor side of the table.
Here is a link to a recent guest post that I was invited to do over at The Virtualization Practice (TVP) pertaining to Getting SASsy, the other shared server to storage interconnect for disk and SSD systems. Serial Attached SCSI (SAS) is better known as an interface for connecting hard disk drives (HDD) to servers and storage systems; however it is also widely used for attaching storage systems to physical as well as virtual servers. An important storage requirement for virtual machine (VM) environments with more than one physical machine (PM) server is shared storage. SAS has become a viable interconnect along with other Storage Area Network (SAN) interfaces including Fibre Channel (FC), Fibre Channel over Ethernet(FCoE) and iSCSI for block access.
Unified storage systems that support concurrent block, file and in some cases object based access have become popular in terms of industry adoption as well as customer deployments with solutions from many vendors across different price bands, or market (customer) sectors. Two companies that are leaders in this space are also squared off against each other (here and here) to compete for existing, each others, as well as new customers in adjacent or different markets. Those companies are EMC and NetApp that I have described as two similar companies on parallel tracks offset by time.
Recently I was asked to provide some commentary about unified storage systems in general, as well as EMC and NetApp that you can read here, or view additional commentary on related themes here, here and here. EMC has a historical block based storage DNA that has evolved to file and object based while NetApp originated in the file space having moved into block based storage along with object based access. EMC converged various product technologies including those developed organically (e.g. internally) as well as via acquisition as part of their unified approach. NetApp who has had a unified produce has more recently added a new line of block products with their acquisition of Engenio from LSI. Obviously there are many other vendors with unified storage solutions that are either native (e.g. the functionality is built into the actual technology) or by parterning with others to combine their block or file based solutions as a unified offering.
What is unified storage, what does it enable, and why is it popular now? Over the past couple of years, multifunction systems that can do both block- and file-based storage have become more popular. These systems simplify the acquisition process by removing the need to choose while enabling flexibility to use something else later. NAS solutions have evolved to support both NFS and CIFS and other TCP-based protocols, including HTTP and FTP, concurrently. NAS or file sharing–based storage continues to gain popularity because of its ease of use and built-in data management capabilities. However, some applications, including Microsoft Exchange or databases, either require block-based storage using SAS, iSCSI, or Fibre Channel, or have manufacture configuration guidelines for block-based storage.
Multi protocol storage products enable the following:
Acquisition and installation without need for a specialist
Use by professionals with varied skills
Reprovisioning for different applications requirements
Expansion and upgrades to boost future capacity needs
Figure 1 shows variations of how storage systems, gateways, or appliances can provide multiple functionality support with various interfaces and protocols. The exact protocols, interfaces, and functionality supported by a given system, software stack, gateway, or appliance will vary by specific vendor implementation. Most solutions provide some combination of block and file storage, with increasing support for various object-based access as well. Some solutions provide multiple block protocols concurrently, while others support block, file, and object over Ethernet interfaces. In addition to various front-end or server and application-facing support, solutions also commonly utilize multiple back-end interfaces, protocols, and tiered storage media.
Figure 1: Multi protocol and function unified storage examples
For low-end SMB, ROBO, workgroup, SOHO, and consumers, the benefit of multi protocol and unified storage solutions is similar to that of a multifunction printer, copier, fax, and scanner—that is, many features and functionality in a common footprint that is easy to acquire, install, and use in an affordable manner.
For larger environments, the value proposition of multi protocol and multi functionality is the flexibility and ability to adapt to different usage scenarios that enable a storage system to take on more personalities. What this means is that by being able to support multiple interfaces and protocols along with different types of media and functionality, a storage system becomes multifunctional. A multifunction storage system may be configured for on-line primary storage with good availability and performance and for lower-cost, high-capacity storage in addition to being used as backup target. In other scenarios, a multifunction device may be configured to perform a single function with the idea of later redeploying it to use a different personality or mode of functionality.
An easy way to determine whether you need multi protocol storage is to look at your environment and requirements. If all you need is FC, FCoE, SAS, iSCSI, or NAS, and a multi protocol device is going to cost you more, it may not be a good fit.
If you think you may ever need multi protocol capability, and there’s no extra charge for it, go ahead. If you’re not being penalized in performance, extra management software fees, functionality or availability, and you have the capability, why wouldnt you implement a unified storage system?
Look for products that have the ability to scale to meet your current and future storage capacity, performance, and availability needs or that can coexist under common management with additional storage systems.
Vendors of unified storage in addition to EMC and NetApp include BlueArc, Fujitsu, Dell, Drobo, HDS (with BlueArc), HP, IBM, Huawei, Oracle, Overland, Quantum, Symantec and Synology among others.
So what does this all mean? Simple, if you are not already using unified storage in some shape or form, either at work or perhaps even at home, most likely it will be in your future. Thus the question of not if, rather when, where, with what and how.
About a month ago I was invited by Dell to make a quick trip down to Orlando to attend the Dell Storage Forum 2011 (e.g. twitter #dellsf11). Given that on Tuesday June 7th Minneapolis was having a heat wave with 100 degree (F) temperatures, it was actually cooler in Orlando.
Make no mistake however, there were plenty of technologies that were cool and being kept cool at the Hilton adjacent to Disney as Dell continues to expand their footprint into the hot data storage market. The event brought together three aspects of the Dell storage story which were the mergers of the recently acquired Compellent user group with the Dell Equallogic user group along with the rest of the Dell storage and data management lineup. While the limelight was focused on Compellent and Equalogic, the Dell disk Dudes (and Dudettes e.g. Gina Rosenthal aka twitter @gminks and Sheryl Koenigsberg aka twitter @storagediva ) have been involved with storage for many years in addition to the recent acquisitions.
During the event I was invited to tag along with Roger Lund (twitter @rogerlund) an IT customer of Dells and Ed Saipetch (twitter @edsai) an Dell partner to go talk with the Dell NAS dudes (aka Unified, clustered, grid, rain, big data, bulk, scale out NAS) team formerly known as Exanet. The team is mix of Dell, former Exanet and new members who have been relatively quietly enhancing their technology in addition to creating packaged solution bundles with other Dell products such as the FS7500 (coupled with EqualLogic). For those not familiar with Exanet, have a read here or hear and for those not familiar with scale out NAS (aka bulk, grid, clustered, big data, etc) have a read here.
There are lots of interesting things in the works or possible and the team that we spoke with are full of energy, ideas, support from management not to mention having some interesting technology tools to work with ranging from Ocarina (data footprint reduction aka DFR), Kace, Scalent, Powervault MD series, servers and micro servers, not to mention EqualLogic and Compellent among others including those from various partners.
NAS was not the only thing cool at the event, there was the Dell object storage solution (aka DX) based on Caringo CAS (Content Addressable Storage) OEM software technology that has been the Rx (prescription) for healthcare, medical and other archives. Keep in mind that Dell also earlier this year acquired Insight one that just happens to be involved with healthcare and medical data or information management.
Speaking of archives and objects there was also some activity this past week with Dell and Rainstor making an announcement of their joint solutions in addition. Speaking of making sure that data on Dell storage remains available, accessible and protected, preserved and served, there were also backup/restore as well as many other pieces of technology, services and solutions. There was also a good presence by Dell partners at the event including Brocade, Commvault, Quantum and Symantec among others.
Here is a link to a video from when I was a guest with hosts Cali Lewis and John McArthur on the Wikibon/Silicon Angle The Cube show while at the Dell Event. During the discussion we had some fun as well as discussed not to be scared of clouds and virtualization, however look before you leap, doing your homework to be prepared along with other themes in my new book Cloud and Virtual Data Storage Networking (CRC Press).
Speaking of Dell, I had a nice conversation with Michael Dell during the storage beers tweet up. Did we talk about SMB or SOHO NAS, SSD, tape, HHDD, Brocade, block vs. file vs. object, data footprint reduction, big backup vs. big data, clouds, 3PAR, Equallogic vs. Compellent, HP vs. EMC?
Nope, we talked about the Dallas Mavericks (who went on to win the NBA title for 2011), social media and other items. If you have never meet Michael Dell, he is one of the most relaxed, confident and approachable CEOs of any big or large company I have meet.
In addition to visiting with Michael Dell, I also had the pleasure of meeting many other great people from Dell, their partners and others face to face including many twitter tweeps. All in all it was a great day and a half trip down to the Dell event, look forward to seeing and hearing more from Dell in the future.
Oh, and for disclosure purposes, Dell covered my RT coach class airfare while I picked up my own hotel, airport transfers, parking and incidentals.
Thanks again to Gina Rosenthal for making it all happen!
